The Age of The Appreneur
What is an Appreneur?
With more and more entrepreneurs focusing on mobile app development, coming up with the term appreneur was almost too easy and already feels natural. Appreneur is a term for any entrepreneur who built a mobile app as their business. This includes main stake holders in mobile app development companies, early investors in mobile apps, and the like.
There are plenty of household entrepreneurs that could be classified as an appreneur. Co-founders of Uber, Travis Kalanick and Garrett Camp, serve as a pair of examples, Jeff Bazos, even with as much bad press as he receives, could be considered an appreneur through the creation of his Amazon empire. Bazos has successfully built a competitor to Netflix and Hulu, while also being the most popular e-marketplace around.
Also competing with grocery stores through their WholeFoods partnership, Amazon has an impressive run as a serial appreneur. Prolific early-investor and content creator, Gary Vaynerchuck could also be considered a serial appreneur as an early investor. Though his energy is often intense, his atmospheric enthusiasm for competition in the marketplace is refreshing.
Build the biggest building if you want to, stop tearing down other peoples buildings
— Gary Vaynerchuk (@garyvee) February 11, 2019
The point Vaynerchuk makes is that there shouldn’t be a need to tear other people down in the pursuit of any venture. Yet that shouldn’t limit anyone’s growth potential. The sentiment is healthy competition, and an emphasis on strong brand reputation.
The Rise of The Appreneur
Appreneurs have been around for the better part of two decades, harking back to the turn of the century, bulky box-monitors, and the creation of Apple, a behemoth tech company and mobile app developer that exists in a tier so far above the rest; it’s actual competition is few in number and the market is considered by some to be an oligopoly. One competitor of Apple is of course, Google. The two pioneering tech and mobile app companies have provided some of the most incredible technological innovations in history, and each continue to dominate the mobile-app market. That said, history shows that all empires fall eventually, and who’s to say an app being developed today won’t rise to the challenge down the road?
With Apple and Google leading the way, they pave the path for other developers to enter the race through their platforms or mobile app stores. Simultaneously driving popularity to mobile apps and gaining organic traffic.
Facebook, Snapchat, Instagram, Zoom and TikTok, Uber, Skype, and countless other mobile app companies have been started by an individual appreneur, or a small group of appreneurs, before there was even a word for it. Today, mobile apps are seeing a huge growth in popularity as COVID-19 changes the way business is conducted, and how people conduct their day-to-day lives. With record first-time downloads across the Apple app store, and the Google Play store, the mobile app market is thriving in a time of economic uncertainty.
As interest rates approach 1% and even lower, budding appreneurs who have been procrastinating on developing their mobile app have an extremely rare opportunity to enter a thriving market within an otherwise suffering marketplace, which offers a significant amount of upside.
There are appreneurs in every market, and every industry, as technology and mobile apps have become a staple in business practices across the globe. To find out more about NS804 mobile app development, contact us, there’s no better time to develop than right now.