When you’re building an app, it’s much more important to know what not to do than it is to follow a step-by-step checklist that lays out the path to success. There’s a good reason for this – every app’s path to success is different, and something that’s right for one app could be completely wrong […]
What makes a well-designed app? Is it the colors? The layout? The icons? The flow? It’s simultaneously none and all of these things combined – and a whole lot more. In this addition to How to Build a Mobile App: The Ultimate Guide, we’re going to go through – step-by-step – how to properly design […]
Did you know that within the first three days of an app being downloaded, 77% of the users who downloaded it have already deleted it from their device? It doesn’t get any better with time, either – after a month, 90% of users will have abandoned the app. There’s many reasons for this – ranging […]
Very rarely does a change in your business’ process relate to a boost throughout the entirety of your company’s systems and departments – and you’d be right to be wary of anyone claiming to be able to facilitate such sweeping reform. But there is one change you can make that will increase your company’s efficiency, […]
Name an industry that hasn’t been changed by tech. I’ve been sitting here for the past twenty minutes trying to think of one, and I haven’t been able come up with anything. Even linguistics aren’t immune – the preface “smart” is even more pervasive than “HD” was in the late 00’s and early 10’s. Smartphones, […]
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This is a guest blog written by our good friends at Kumulos, specifically Caroline McClelland, Kumulos’ Marketing Manager. With 17 years of marketing management experience in global organizations including information technology, financial services and retail, Caroline has great passion for mobile marketing and building high performing digital teams to work creatively in all areas of […]
When we first heard we were officially nominated to be a competitor in Richmond Inno’s Tech Madness, we were honestly floored. While we’re proud of our work culture, our partners’ ideas, and the apps we build, we do our best to remain humble – when you’re a small tech company, there’s no time to pat […]
So, I’ve been writing content for NS804 for about six months now (congrats, me!), and for four of those months, I’ve had a singular question written at the top of my cubicle’s whiteboard: What is the number one question people ask about making apps? It’s a question I’ve been mulling over when I’m trying to […]
For the past couple of months we’ve been going over both the basic theory of, and different strategies for the implementation of a successful ASO campaign. But one (very important) part we haven’t covered is how to actually measure your app’s growth. There are many different ways to go about measuring your app’s success, but […]