Mobile App Design Process: How To Get Started

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The mobile app development and design process can become complex if you rely on disparate teams or freelancers to create your app. But if you work with an experienced development studio, such as NS804, it’s a streamlined process. At least, that’s the case on your end. Even so, it’s still crucial to understand what this entails to best plan your next move.

And whatever you do, you’ll need to consider your mobile app design process from the get-go and in its entirety. Don’t write a single line of code or start hiring developers without doing the following first!

Start By Asking The Hard Questions

You may have formed a mental picture in your mind’s eye of what your app will look like and how it should function. Moreover, you may be using a popular app that’s left a good impression and want to emulate its better qualities.

But is it wise to invest time and money in an app based on the above criteria? The short answer is a clear no!

Instead, you need to identify what problem your app aims to solve. You can start by asking yourself what problem you’ve faced in your daily life and how an app could solve it effectively.

But don’t stop there. Ask a series of questions that will help you identify all the possible pain points users may encounter and how your tentative app will solve all of these. And while this seems simple, it’s the first and most vital step in the mobile app design process, so don’t ignore it.

Design Your App

Now, it’s time to design your app, but it will likely take the form of wireframes, a series of 2D diagrams that act as a blueprint. And you’ll ignore elements such as colors, fonts, graphics, and styling for now.

However, you may need to build a more elaborate prototype if requested by stakeholders before they greenlight the app’s development. If that’s the case, you’ll likely spend more time on the prototype’s user interface (UI) and user experience (UX).

But you also need to understand that app design never ends, as it’s an iterative process. Thus, you’ll do this near the beginning of the mobile app design process and whenever you give your app a UI/UX refresh.

Conduct Market Research And Competitive Analysis

At this point, you have a vague idea of what form your app will take. But you’re still unsure if there’s a market for your app. And even if there is, you don’t yet know what will make it appealing to users. Furthermore, your brand positioning strategy and business considerations will impact the direction of your app.

So, you’ll need to conduct market research and competitive analysis that help answer the following questions:

  • What pain points are users regularly experiencing?
  • Does my app address these pain points?
  • What will make my app appealing to these users?
  • What market am I entering? (e.g., entertainment, productivity, social)
  • How competitive is the market segment that I’m entering?
  • What are the top performing apps in my category?
  • What makes my app better than these top performers?
  • What sets my app apart from those released by competitors? (not necessarily top performers)

And you can take things a step further by building user personas and asking the following questions:

  • What type of person will use my app?
  • Where does this person live?
  • What are the demographics of this person?
  • What pain points does this person regularly experience?
  • What are this person’s likes and dislikes?

The Bottom Line

Whether you’re an appreneur or an organization releasing your first or hundredth app, you always start with the mobile app design process. And that’s because you need to know how your app will look and function early on.

Furthermore, you need to know whether your app truly addresses users’ needs and if there’s a sizable market that will make it feasible. Contact NS804 to learn how we’ll help you create best-in-class apps by following tried and true practices!

Cost of Developing a Fitness App

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A fitness app is a mobile, desktop, or web application that lets users track their health and fitness activities or workouts.

A fitness app meets your health and fitness activities. Fitness apps mainly consist of features for tracking workouts, monitoring physiological body rates, and logging exercises.

Fitness apps share one or more features with health and wellness apps. Some popular fitness apps include Fooducate, MyFitnessPal, Glo, Zones for Training, and Sworkit.

What’s the Typical Cost of Building a Fitness App?

The cost of a fitness app will vary depending on depth, scope, and target users. In addition, app development costs will vary from one app development partner to another.

However, although there are variations in the cost of fitness apps, most vendors or designers will charge an average of $15,000 to develop a solid fitness app. However, this cost is variable. A fitness app can range from as high as $30,000 to as low as $5,000.

In addition, an app with a limited number of features, also called a minimum viable product MVP, will be more affordable and easy to test than an app with extended functionality.

So, it’s advisable to weigh your options before settling for a fitness app.

Factors Affecting the Cost of a Fitness App

Many factors affect the cost of a fitness app. It’s crucial to understand the average hours and total costs (or individual costs) incurred in developing a fitness app to account for the total costs.

Building an efficient and fully scalable fitness app demands an end-to-end understanding of individual material costs as well as the hours of labor. Here are additional factors that will ultimately affect your fitness app development cost.

1. Platform choice

The platform where you’ll launch your app – whether Android or Ios is a defining factor in estimating the cost of your fitness app. Android and IOS are two leading platforms dominating the mobile app marketplace.

Creating an app for each version will take double the time and cost. That’s because you need specific programming languages for the web, mobile, and desktop computers. It’s advisable to choose cross-platform development solutions unless your project is large-scale or whether it targets specific Android and IOS users.

Fitness App Development Costs – Cross-Platform vs. Native
Platform Cross Platform Native
Development Hours Development Costs Development Hours Development Costs
Android + IOS + Web 600 – 800 $150,000 – $250,000 750 – 1000 $200,000 to $300,000 (and $20,000 extra for additional platforms).

 

2. Type of fitness app

You can also calculate the cost of your fitness app based on fitness category levels. Knowing the fitness app type you want to develop can substantially improve your expenditure throughout the project.

Here are some popular fitness app categories and their average costs.

Fitness app category Fitness app sub-category Average cost
Wearable apps Heart monitoring $15,000 – $50,000
Oxygen monitoring
Pulse monitoring
Fitness activity tracking apps Run tracking apps $30,000 – $125,000
Cycling tracking apps
Gym tracking apps
Workout and fitness apps Personal training apps $50,000 – $100,000
Exercise apps
Gym workout apps
Nutrition and diet apps Diet apps $15,000 – $90,000
Food intake app
Nutrition app
Yoga apps Mixed yoga apps $10,000 – $25,000
Yoga workouts
Yoga for beginners
Meditation apps For breathing $20,000 – $100,000
For sleep
For mindfulness

 

3. Location of the developer

Finally, the location of your fitness app developer will affect your app development costs. Developers from different regions tend to have different hourly rates.

Generally, countries like the United Kingdom, the United States, Canada, and Australia tend to charge on the higher end, while developers from India and Ukraine charge relatively lower.

Always work with trusted experts for the best possible solution for your fitness app.

How Much Does It Cost To Develop a Tip Calculator App?

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A tip calculator for a restaurant is a simple app to build when working with an experienced developer. The simple concept is to be able to calculate a tip based on the total spent by patrons at a particular table. However, the complexity can quickly escalate based on extra functionalities you may request. Let’s consider extra features of a tip calculator that can deploy in a real-work environment.

Features of Your App Calculator

First, you may want tips to be calculated based on customers’ opinions on the quality of service. The higher the tip, the higher their satisfaction with the client. They should also be able to input a custom tip amount if need be. Your tip calculator app should provide the management of the restaurant with a dashboard to track total revenue and total tips. The trend would be a great indicator of growth or threat of decline, prompting corrective action.
Another important feature of a tip calculator app is the ability to split the bill. Some apps are powerful to the extent of splitting the bill among 99 people.

UI of Your App Calculator

Besides features, you want a simple UI that people working in a busy environment can use. You’d therefore expect the development team to include a UI-designer to think through the front-end of your app and come up with a clean design that also integrates with your brand’s colours.
Overall, the development hours of such an app would not exceed 100 hours, inclusive of prototyping, coding, testing, and launching. Assuming you are hiring a US-based development team for the project, it should not cost you more than $10,000 to build a minimum viable product. If you are seeking to develop a mobile app for your business, reach out to NS804 for world class app development services.

Launching a New Product? 11 Reasons to Have a Mobile App

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The product life cycle stages provide a benchmark for understanding the product development process. The product life cycle stages include a market introduction, market growth, market maturity, and market decline.

The different stages of a product’s lifecycle pose discrete challenges. The commonly cited challenges with launching a new product include ideation, product roadmap problems, market viability, workflow management, product engineering issues, and the pace of innovation.

So, when launching a new product, you want to be careful not to miss out on any vital points that may affect its adoption. A mobile app is critical for launching a new product, be it software, hardware, consumer electronics, or merchandise.

Mobile apps allow brands and business leaders to actively connect and engage with their target audiences, building the base for future business. Mobile apps provide an interaction platform, connecting prospective customers (and markets) with brand owners.

So, here are eleven reasons to have a mobile app when launching a new product:

1. Customer loyalty

Enterprises operating in competitive market landscapes must go an extra mile to remain visible and competitively positioned. For brands starting in fresh markets, it’s important to think of something to stand out: a gem that distinguishes you from the rest.

Mobile apps can offer start-ups and brands leverage when launching a new product. For instance, apps can lead to repeat business and bolster referrals. In addition, apps can foster new product and service adoption, especially when users share promotions, new products, and new deals.

There’s no doubt that your brand can accurately forecast long-term business outcomes when it has a loyal customer base. So, aim for a well-designed and customized app for your target customers. When launching products, this app may make a difference between a successful product launch and a failure!

2. Improved communication

Mobile apps act as crucial avenues for marketing communication. With mobile apps, you don’t have to overburden your email support because you have an extra communication channel.

In essence, mobile apps can communicate to a wide range of stakeholders, internal and external. With tailored communication and strategic response forums, mobile apps provide the convenience and flexibility of responding on the go. So, regardless of whether you’re catching a flight or traveling by train, you can always follow up on crucial office proceedings with a mobile app.

3. Marketing outreach

Mobile apps are indisputably the best single source of marketing truth. With mobile apps, you don’t have to worry about reaching hundreds, maybe thousands of potential customers, brands, partners, and suppliers. You can do that at a go.

Mobile apps afford enterprises and brands the flexibility, convenience, and agility of connecting with markets and other brands. It’s through mobile apps that you can foster your marketing outreach. Today, most consumers are connected to digital mobile platforms, making mobile a frontier in marketing communications.

4. Online shopping

When launching a new product, brands specify authorized suppliers, including stores, malls, shops, and hypermarkets that stock these specific products. Unfortunately, traditional product launches relied on complex supply chain lines.

The unpredictability and uncertainty of global supply chains continue to impede successful product marketing and distribution. Mobile apps are bridging this gap by offering online shopping options. So, when launching a new product (or service), your mobile app can be utilized as a distribution frontier.

The digitization of supply chain downstream activities has made it easier for brands to connect with customers. Digitizing distribution, sourcing, and supply continue to close gaps between production and consumption, making production and manufacturing seamless and surprisingly rewarding.

5. Brand image

Mobile apps improve brand image by offering interactive and intuitive interfaces to display products. In addition, mobile apps encompass diverse audiences and outreach, enabling emerging brands to reach a diverse audience. Product launches that use mobile apps experience better brand images because of accessibility, outreach, and product scope.

6. Customer visibility

Mobile apps are critical tools for obtaining insightful and actionable feedback, including customer behavioral patterns. Evaluating customer feedback and use patterns is a primary part of launching a new product. However, few brands and enterprises can successfully collect, collate, and report customer behavior to improve product launches and adoption levels.

Mobile apps allow you to collect insightful metrics: customer use patterns, pricing options, user behavior, market adoption, and competition levels. With mobile apps, you can gather and record customer responses, and obtain nifty product usage metrics, including product defects, failures, and inefficiencies.

7. Employee loyalty

There’s no doubt that workplaces are evolving with new technologies – blockchain, virtualization, cloud computing, artificial intelligence, automation, and robotics. The desire for employees to learn, adapt and evolve with time is propelled by new technologies that help organizations automate their workplaces.

Unfortunately, not all organizations are undertaking improvements in technology adoption. Published research shows that employees exposed to new, exciting technologies are more loyal and committed. In addition, the study shows that workplaces that adopt modern equipment, technology, and processes enjoy better employee loyalty.

8. Omnichannel shopping approach

Brands and enterprises are using the omnichannel shopping approach to give customers a seamless shopping experience across all their devices – smartphones, laptops, tablets, smartwatches, and smart TVs.

Omnichannel access lets customers shop remotely. This is because customers can access products on-the-go through smartphone devices. With omnichannel access, customers can shop for products online using their mobile phones. Mobile apps reinforce omnichannel shopping, helping customers access products without visiting stores.

9. Customer relationship management

The customer relationship management domain is forever changing. The emergence of technical support software and remote helpdesk support has changed the face of traditional CRM.

However, the most disruptive technology in the customer relationship management domain is the mobile app. The mobile app connects people, places, and platforms. Its interoperability with other channels, including digital social channels, volatility, and versatility make mobile apps critical for connecting customers with technical support teams.

So, when launching a new product, you must view an app as a strategic tool for managing your customer relationships. Brands and organizations are leveraging mobile apps to foster their approach to customer relations. Mobile apps help CRM personnel handle inquiries, process complaints, report issues, and provide timely resolutions.

10. Employee training

Human resources face the challenge of providing upgraded training and learning materials to employees, especially when introducing them to new products, technology, or markets.

However, you can eliminate these challenges by using e-learning apps that allow employees to learn about new products, new work models, and methodologies.

E-learning mobile apps like Huddle, Udemy, Skill Pill, and BoostHQ ensure that employees have access to similar learning materials, regardless of where they’re. So, when launching a new product, a mobile app can streamline the process of educating your workforce on the ins and outs of the product.

11. Fostering employee commitment

The Technology Acceptance Model TAM terms usefulness and ease of use as the two most important factors for successful tech adoption. Your employees or customers will uptake your new product if it’s easy to use and functional or practical to them.

When launching a new product, foster your workforce’s commitment with a mobile app. By deploying a mobile app, you show your employees that you care about modernizing your workplace.

Improving your employee commitment will go a long way in accelerating the adoption and use of a new product. As a result, it’s advisable not to decouple employee engagement from the product initiation and adoption processes.

NS804 – Transforming Enterprises with Mobile Apps

NS804 provides custom-built mobile apps. NS804 designs and deploys functional, easy-to-use mobile apps that answer the trickiest question your business has to ask.

So, if you’re looking to create your first mobile app, don’t hesitate.

Contact NS804 for quotations and inquiries about your next project.

Education Apps and Your Business: The 4 Signs It’s Time to Consider One

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Education apps are an exciting avenue that more businesses should explore. And by business entities, we mean all types, from small home-based businesses to large international enterprises.

But what are education apps, and how do they benefit businesses? In short, they function primarily as powerful learning tools. They help to fill in knowledge gaps that business leaders, entrepreneurs, employees, and even clients — in specific cases — may have. And in more extreme cases, these apps may cover an entire staff training program of an enterprise.

More importantly, given the interactive nature of education apps, they offer a more engaging learning path. Quite understandable considering that wading through thick employee training and development books or watching cheesy training videos may put off most people. Furthermore, education apps can become considerably fun with well-implemented gamification features, making learners look forward to upcoming sessions.

Now you may be wondering if these apps are right for your business. Short answer: you likely do if you require a cost-effective and effective way to train staff. And you most certainly do if your staff works remotely and across various time zones. However, there are several more reasons you should consider developing one or more education apps for your business — read on!

1. Education Apps Enhance Existing Training Materials

If you’ve been in business for some time, you likely have a sizable amount of training materials already available at your disposal. And your staff has likely become accustomed to learning from your existing training modules and their respective formats. These formats could include books, documents, or even audio and video lectures and presentations, to name a few.

So developing an education app might make you think that you now have to replace the above. But that wouldn’t be wise, especially if you’ve already spent a lot of time and money on these. And that’s especially true if your staff enjoys learning from these training materials, and they do so effectively.

However, it’s worth developing an education app to serve as the central repository for all your training materials. And you can start by converting all your training books and documents into a Portable Document Format (PDF) or a proprietary format. Then, you may store these digital documents on your servers, and your app will retrieve these when the user requests them.

Furthermore, you’ll have complete control of the dissemination of these files. For example, only your sales staff will have access to sales-orientated training materials, and your technical staff won’t have authorization. You may also decide to limit the time staff will view these files or keep track of how long it takes for each staff member to absorb new or existing learning materials.

You can also digitize all your analog-based audio and video presentations and upload them to your repository. But if you’re worried that these contain company secrets that could leak out to competitors, you can secure them. Apply a Digital Rights Management (DRM) lock to all your content, considerably limiting what an unscrupulous employee can do.

2. Run Live Training Sessions

Perhaps your business specializes in a highly technical field that changes regularly. A good example would be a custom PC building company, which deals with an ever-evolving range of computer parts that regularly hit the marketplace. But the latest computer parts often require additional know-how to install correctly without damaging any components.

High-end cooling components, graphics cards, motherboards, and power supply units (PSUs) can be finicky and expensive to replace if damaged. And things get more complicated every time AMD and Nvidia release their latest graphics cards or when manufacturers have to update their motherboards to stay compatible with the latest central processing units (CPUs).

An experienced technician may have little trouble putting a system together, but inexperienced staff will likely struggle. Ideally, you want these staff members to level up their skills to be as competent as your expert technician. And you want them to gain knowledge of the latest installation methodologies every time a manufacturer releases a new component.

But how do you keep all your staff up to speed? And what happens if you have staff that comes into your workshop and some that work off-site?

You can solve both issues with an app that helps you run live training sessions. Your expert technician can live stream himself working on a new PC build while explaining each step of the process. The other staff members will follow the stream and use the app’s built-in chat function if they have any questions.

And this gives the expert technician the opportunity to explain things further and interact with the other staff members. Furthermore, the other staff may be working on their own builds concurrently and now have the ability to receive help directly from the expert technician even when not in the same building.

3. Engage And Teach Your Clients

Believe it or not, you can engage and teach your clients with the right type of education app. Moreover, you can further build brand loyalty. But how do you do this with an education app, and is it even possible?

Well, you should evaluate whether or not your product or service offering requires teaching. If you’re running a dropshipping business, there isn’t much need for an education app that will interest your clients in any conceivable way. But if you own a popular restaurant with meals prepared by a renowned chef, there’s plenty of potential for such an app.

Your clients may want to know how your chef prepares that tasty dish of pesto pasta. And quite possibly, many other items on the menu. So, you can fulfill that wish by creating an app where clients can access cooking videos and even live training sessions. They can follow your chef’s pre-recorded or live-streamed videos and prepare these meals from their homes.

Now, you may think that it’s unwise to share the recipes of your restaurant’s choice dishes. After all, you don’t want to reveal secret recipes or have clients stop visiting your establishment. But you don’t need to give away your most valuable recipes. A small sampling of menu items or slightly altered recipes should please most clients. And you may decide to put these behind a paywall or allow access via a subscription fee if the training sessions prove popular.

4. AR & VR Are The Perfect Education Technologies

Augmented reality (AR) and virtual reality (VR) work incredibly well as educational tools. That’s due to their ability to simulate real-world environments, objects, and scenarios. Furthermore, they offer a more convincing and immersive experience than any other technology.

Thus, if you need to train staff and put them in realistic or stressful situations, VR will do the trick. A VR application can have your staff repairing gas lines, operating heavy machinery, or undergoing mine training. In all these scenarios, staff won’t experience any physical risk, even though the training sessions closely emulate real-world dangers and possible outcomes.

And an AR app can help staff gain greater insight and awareness when training in a real-world environment. A staff member may need to change engine parts on an actual car. But may have difficulty remembering the names of all car parts and where each part fits. The AR app will overlay the relevant information inside the AR/VR goggles, AR glasses, or on the smartphone screen while still providing a clear view of the engine.

The Bottom Line

Businesses constantly evolve, so they need to train staff on an ongoing basis. Fortunately, education apps make this possible, as it’s more cost-effective and easier to create training programs in digital form than the more traditional methods. And mobile apps are the perfect vehicle for disseminating and accessing training content. Contact NS804 to learn how we’ll help you develop phenomenal education apps for your business today!

5 Tips for Rolling Out New Mobile Apps to Your Staff Effectively

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An employee mobile app can be a useful tool to accomplish all manner of goals within the organization. It can be used to share news in a large organization. Employees can use it to track their personal performance goals. In many organizations, it is used to curate culture by sharing of stories, curated content from external sources, and documentation of the company’s heritage.

Successful company apps are not the ones that have the fanciest features. Instead, they are the apps whose features provide the most utilities, so that the usage rate is high and sustainable. How should your organization go about rolling out a mobile app successfully?

1. Having Clear Goals for the App

As discussed, it’s essential for your app to have a defined primary purpose. Is it meant to provide a personal portal for employees? Do not start with the technical specifications for the app. Instead, hold a series of discussions with employees to find out what problems you could solve with an app. Use the feedback from these discussions to determine what features to include in the first version of the application. An MVP.

2. Have Sponsors for the Employee App

Successful launches of an employee app depend on the amount of support the app gets in informal discussions among employees. Identify sponsors to help curate the narrative about the app. The CEO of the company should be the main sponsor of the app and their support is crucial in creating enthusiasm for the app. Each organization has its nuances which you must remain aware of when introducing changes.

3. Pilots are Important for your Mobile App

Once you have the first version of the app, launch it in stages. Have a pilot run with a small group of employees. This will help you test how the app performs in a real-world environment. You will be able to catch any technical bugs while also noting feedback on the various features. Pilot runs might lead you to drop some features or make others more prominent based on the reaction to them.

The people involved in the test run are also very likely to become ambassadors for the app once you release it to a larger group of users.

4. Gamify the Mobile App Experience

It would help if you thought about ways through which you can increase usage rates on the app based on the purpose for which you built it. For instance, gamifying user experience through a reward system is a common way to increase use. If the app was meant to be a learning portal where employees can take self-development courses, awarding them points and having a public leader board will provide a positive incentive.

5. Communicate Relentlessly

Once you launch the app, have a plan to continue educating users on the various features of the app. You can have a video series highlighting how the features are helping users become more effective at their job because of the app. In addition, you could provide users with statistics on how well the mobile app has been received. When you do this constantly, it is likely to increase the usage rate of your app.

Lastly, picking the right software development partner will make the launch of your employee mobile app much easier. The developer should help you craft a strategy to gather information on employee needs and incorporate them into the final product. NS804 is a world-class app development company. We help businesses build products that directly improve their workflow.

How Today’s Manufacturers Are Leveraging Mobile Apps

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The fourth industrial revolution or Industry 4.0 has transformed the otherwise legacy, archaic manufacturing environment. Today, mobile app development in manufacturing is making things easier, especially with the uptake of mobile technologies and faster internet infiltration rates.

The fact that consumers, markets, and supply chains are all connected using digital networks means that mobile apps will continue to be a priority in the manufacturing sector. Today, more than ever, the manufacturing sector is experiencing the benefits of mobile apps in driving productivity and optimization. In addition, mobile apps have reduced operating costs, improved efficiency, and enabled better field service.

Indeed, compared to other sectors, enterprise mobility is gradually becoming a top priority for manufacturing leaders. Regardless of the huge potential of Industry 4.0 to transform the traditional manufacturing set-up, few organizations are upscaling their efforts towards tech adoption.

Below we discuss how today’s manufacturing leaders are using mobile apps:

1. Integration with CRM software

Integrating your customer relationship management software with a mobile app helps you mobilize your interaction and communication with clients. This integration makes it possible to communicate with customers on the go. Communication is a major advantage since many manufacturing facilities and shop floors are large, and they require bikes and golf carts to navigate. Mobile apps promise new solutions and fresh capabilities in integrating with CRM software for streamlined communication.

2. Order fulfillment through real-time inventory

For time immemorial, manufacturers and shop floor workers have used hand-held devices to manage inventory. But today, tablet and smartphone technology let users, especially manufacturing leaders, use a single device to manage inventory, perform order fulfillment, send emails and attend virtual meetings.

The use of a single device for multiple tasks helps save on hardware and software costs. The real-time inventory and order fulfillment mobile app lets your procurement teams perform their tasks while automatically updating the database. In addition, it allows for order tracking capabilities and website updates.

3. Energy efficiency

One of the uses for low-code manufacturing is monitoring. In manufacturing, energy usage is a critical expenditure that affects time, resources, and throughput. Leveraging mobile apps is mostly used by manufacturers who are concerned with their energy consumption. These companies use these apps for the following purposes:

  • Monitoring regular energy consumption
  • Monitoring energy utilization
  • Plant, asset, and line analysis
  • Data collection and meter inspection

So, mobile apps are helping manufacturing leaders monitor their utilities.

4. Quality management

Industry 4.0 has ushered in exciting developments in manufacturing and beyond. For instance, low-code QMS apps manage quality in production floors. Low-code platforms and applications have unique flexibility. Low-code platforms help to incorporate tasks that are required to remain compliant with the changing laws.

In addition, QMS low-code applications can be integrated into content management systems. This integration helps track workflows and find documents for internal inspections and external audits. Thus, mobile apps are changing the face of manufacturing by helping manufacturing leaders track down their workflows and identify documentation for internal audits.

5. Production monitoring and management

Imagine you can program your manufacturing line or plant using a remotely located tablet or computer. With Industry 4.0, that’s possible. Manufacturing leaders must work with trusted partners to design automated workflows. New developments in machine metrics have shaped production shop floors, helping organizations leverage programmed instructions to control complex machine parts.

For instance, in computer numerical control CNC, programmed instructions run machine parts using the MTConnect language protocol. On the same note, mobile apps are being used to monitor manufacturing shop floors.

Indeed, if you’re meeting with a client to review and approve a manufacturing project, you can enter your product(s) specs and print-ready documentation and files on your device. Once you key in, the system beams the entered data to your IoT-enabled manufacturing equipment. By keying in this data, the manufacturing project can even be completed before you arrive at the manufacturing headquarters.

6. Real-time machine monitoring

Your manufacturing facility performance and productivity can be affected by a slight downtime. Therefore, your technicians must be quickly alerted when a piece of machinery or equipment goes down. In addition, mobile apps give you the ability to optimize the sensors you’ve installed as part of your IoT interface. By installing sensors and collecting insight and feedback using mobile apps, you can identify machines that require maintenance and repairs.

7. Increasing visibility

One way to increase the productivity of your shop floor workers is to obtain accurate information about their day-to-day activities. GPS technology enables manufacturing leaders to find employees and workers wherever they’re on the shop floor. Most importantly, you can ensure whether safety personnel are available in the manufacturing environment. The GPS technology further provides a detailed and accurate account of your inventory, enabling you to track product usage.

8. Equipment inspection

Ensuring that all your machines are inspected and checked is a sure-fire way of avoiding costly repairs and damages. It has become an issue that most manufacturers are investing in predictive maintenance. Predictive maintenance essentially uses condition-monitoring tools and sensors to observe and report on the nature and structure of a piece of equipment during its operation. Equipment inspection is becoming a reality with advanced monitoring tools that provide real-time reporting.

9. Employee productivity

Mobile apps make it easier for manufacturing shop floor leaders to monitor employee behavior and make modifications as needed. By using an app, you can track all employee movements and behavior and evaluate whether the employee’s conduct conforms to the company’s policy. Managers have remote, real-time access to everything, which is beneficial for occupational safety during plant emergencies. These statistics provide insight into how much time was spent on a single task and how many jobs were closed.

10. Resource utilization

By using mobile apps, managers can see everything going in and around the plant. Manufacturers have real-time access to sitting and moving inventory. This means that they can evaluate resource utilization and therefore make informed ordering decisions. In addition, better insight improves resource utilization. Managers can reconcile product orders and supplies and resource consumption or utilization.

11. Decision-making

Mobile apps offer faster, real-time access to accurate and reliable data. Faster access to verified information means that decisions can be made faster to improve the overall manufacturing process. And because mobile apps are easy and faster to use, they can improve the decision-making process. It’s important to note that utilizing customized mobile apps for manufacturing requires an initial investment. However, you must look at the long-term return on investment. Mobile apps foster efficiency and productivity, leading to creativity, innovation, and faster turnovers.

12. Automation

Automation streamlines workflows, especially in contemporary manufacturing environments. Automation software provides time and cost savings, eliminating human errors and improving overall productivity. Automation is becoming a critical element of the modern supply chain. Indeed, manufacturers are using low-code technology to automate process workflows and improve overall productivity gains.

The growth of modern manufacturing platforms has been facilitated by the rise of IoT technology like smart devices and interconnected networks. This automatically means more data streams in contemporary workplaces courtesy of interconnected IoTs. And to effectively tap into this data, low-code is being used to channel data and automate workflows to a central data repository. The repository is an enterprise resource planning system to perform data analysis and obtain actionable insights.

NS808 – Propelling Manufacturing Towards Digital Transformation

Manufacturers are endorsing digital transformation. For instance, 80% of manufacturers said they were ready to invest in new technology to improve their productivity gains. In addition, 91% of manufacturing leaders believe that data from people and machines will reduce costs and improve decision-making. And finally, 20% of manufacturers don’t share data either internally or externally, creating siloed manufacturing floors. Manufacturers must optimize mobile apps to streamline workflows and improve efficiency and productivity.

Contact NS804 to leverage mobile apps on your manufacturing shop floor.

4 Reasons Why Retailers Should Be Using Mobile Apps

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Retailers don’t have it easy, as they need to navigate a competitive and uncertain business environment. And considering how much Covid-19 has impacted the retail space, the old ways of doing business no longer apply.

So what should business leaders do to sail the rough seas and come out ahead on the other side?

Firstly, all business leaders should learn about and embrace the latest mobile technologies. Secondly, they should assess how these technologies will fit their business needs and fulfill goals. And thirdly, they should work with an experienced developer, such as NS804, to create the right solutions for their needs.

For retailers, mobile apps can radically transform their businesses for the better. These apps can automate and enhance specific business processes, excite and expand the customer base, and introduce several m-commerce opportunities.

But it’s not only brick and mortar businesses that can benefit from mobile apps but also online retailers. And by online retailers, we don’t only mean those that sell and ship physical goods but also those that sell digital products. The versatility of mobile apps makes them ideal for a variety of businesses.

Now, we understand that it’s not always easy to pinpoint how mobile apps can serve your business. So we’ve compiled this handy list to help you identify the pain points your business and customers may experience and how mobile apps can mitigate or solve these issues.

1. Build An Ecosystem That Serves Your Business Entirely

Have you noticed how big tech companies have built walled gardens to herd their customers? Apple, Google, Microsoft, and others have gained tremendous leverage by locking users into their platforms. And even smaller players such as Funimation, Netflix, and Spotify have monopolized specific segments of the media streaming market.

Sure, all these platforms offer numerous opportunities for savvy businesses. But consider for a minute that you’re running an indie record label that has signed up several promising artists. You decide to make available recordings of these artists on iTunes, Spotify, and YouTube Music. And this isn’t necessarily a bad move, as all these platforms have huge audiences you can reach.

However, you’re also driving business to these platforms, diminishing your brand, and limiting your potential revenue. And that’s because your customers can only get hold of your music on these platforms and not directly from you. Furthermore, the branding of each platform holder will always overshadow your brand. And with streaming services such as Spotify, you’ll receive a pittance every time a user streams songs from one of your artists.

The good news is that you can avoid all these issues by building a mobile app that your customers can download. Within the app, you may allow your customers to download or stream music and even purchase physical copies (on CD, tape, and vinyl) of albums. And any time you release a new album, you can notify your customers via in-app and pop-up notifications.

Ultimately, you’ll establish an ecosystem that serves your business and yours alone, which means that your customers remain yours. And a third party doesn’t get to determine how much you can earn, how you market your music, and how you reach fans.

2. Increase Your Cross-Selling Capabilities

Let’s stick to the indie record label example for now. And let’s consider how a mobile app can increase cross-selling of your products.

But you may ask, “How does cross-selling benefit a record label?”

It’s likely that fans will want to purchase merchandise such as caps, t-shirts, and posters of their favorite artists. It’s even possible to upsell, such as enticing a fan that has added a digital album to the cart to purchase the limited-edition vinyl release at a reduced price.

And how you go about cross-selling merchandise can take several forms with a mobile app.

You may notify fans with in-app and pop-up notifications whenever you have new merchandise available. And if these fans have opted in to receive emails, you can cross-sell merchandise via this additional avenue. When done right, an email marketing strategy can effectively drive customers down the sales funnel.

But since your mobile app will also have a database on the backend, you’ll have an accurate record of all your customers’ purchases. For customers that have bought one or more albums of a particular artist, you can target these customers specifically with merchandise. Thus, you don’t have to waste your marketing efforts on customers that prefer other artists or don’t bother purchasing merchandise.

Another way this data may aid you is by identifying the locations of your most loyal customers. And if you have the necessary funds available, you may decide to have artists perform gigs at these locations and set up a merchandising table at all live venues.

You may also set up a pop-up shop at a fair or mall for short-term selling and cross-selling purposes. In all cases, your app will serve as the hub to inform fans and merge your digital and physical endeavors.

3. AR & VR Benefits Clothing Retailers

Now let’s shift gears and focus on a more traditional business, such as a clothing retailer. If you’re running such a business, it’s likely that you’re operating out of a physical location such as a store in a mall or shopping street. And most, if not all of your customers, need to visit your store to try on and purchase your clothes and accessories.

While this is a common way clothing retailers do business, it’s not very efficient or forward-looking. But what will it take to change course and deliver a more convenient shopping experience to your customers? Thanks to the advent of augmented reality (AR) and virtual reality (VR), it’s now possible to serve customers that live far away from your store.

You can craft a mobile app with AR or VR functionality that contains accurate 3D models of all the clothes and accessories you have in stock. And if the app has AR functionality, it will utilize the accelerometer and cameras of the phone to detect the customer’s physical form, angle, and view orientation.

Then, the customer will pick a clothing item displayed on the app, which will then show the item superimposed on top of the customer on the phone’s screen. The customer will also have the ability to adjust the fit, size, and color (if available) of the item on the fly. Once the customer is happy with how the item looks on them, they can add it to their cart or initiate a one-click purchase.

Now, you can ship the order and conduct an in-app survey soon after the customer receives the item to ascertain their satisfaction or lack thereof. Having this information will help you make changes to the products you offer and service levels if necessary.

4. Mobile Apps Power Up Fast-Food Restaurants

Finally, let’s focus on fast-food retailers of all shapes and sizes. Mobile apps have already proven their worth in this particular market segment. And with the many excellent food delivery apps available, customers have a growing appetite for quick and convenient food purchases.

A well-conceived fast-food mobile app allows customers to view an outlet’s menu and place orders with as few clicks as possible. Furthermore, all food items, descriptions, prices, images, and UI elements must be clear and crisp so that elderly customers and those with vision impairments can easily discern these and place orders.

But this mobile app isn’t only for placing orders, it’s also a powerful promotional tool. Instead of printing thousands of expensive full-color glossy flyers, you can promote your latest gourmet burger directly inside your app. Moreover, you can utilize animations, motion graphics, sounds, and a step-by-step video of how you make your gourmet burgers.

Not only is this more impactful than using printed materials, but customers can also tap on this visual promo, which will take them directly to the checkout page to complete their order. And that’s powerful because fast-food restaurants rely heavily on impulse sales.

In Conclusion

Traditional brick-and-mortar businesses through to online retailers can all benefit from having their own custom mobile app. The examples we’ve described above present a few of the possibilities that help enhance businesses. Contact NS804 to learn how we’ll help you create a mobile app that can transform your retail business for the better!

11 Things to Look for in an App Development Partner

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There are two outlooks in mobile app development: hiring an in-house team and outsourcing experts. The latter involves working with an established mobile app development partner; the partner takes you through the end-to-end process of mobile app development, deployment, maintenance, and promotion.

When it comes to start-ups or businesses that cannot take their eyes off the bottom line, you should work with an outsourced expert. Outsourcing experts means working with an established team on a project basis. While both approaches have disadvantages and benefits, we recommend working with an established mobile app developer.

But, what do you look out for in a mobile app development partner?

1. Industry experience and expertise

Experience is a critically underpinning factor when looking forward to outsourcing a software development partner. Previous work experience working on multiple mobile apps is an added advantage. The practical experience of designing and handling another app can make a difference. So, strive to identify experienced and seasoned software developers. You can establish experience by looking keenly at customer testimonials and collecting feedback and responses from potential digital market sources.

2. Development costs

It’s important to inquire about the cost of a mobile app development project. The mobile app development cost is the prime factor determining the selection of a mobile app development partner.

However, cheapest isn’t always the best, quality matters too. One way to reconcile cost and quality is to collect a few proposals. Then, examine the work breakdowns alongside the project deadlines and time estimates.

The emergence of a mobile app calculator has proven important in estimating app development costs. So, when working with professional mobile app development experts, you can obtain accurate project estimates using a calculator. Alternatively, you can only pay for the minimum viable product MVP to get a feel of how your project will be.

3. On-point communication

App development is a strenuous and time-consuming task. This project demands active collaboration and communication between the client and the app developers. Transparent and clear communication is the only way to build rapport with your project players. That’s because building an app is not a one-time project. It demands the input of programmers, UX/UI developers, data scientists, graphic designers, and project managers.

So, before you invest your money, ensure you understand your partner’s communication frequencies. The app development process entails different phrases. Therefore, strive to hire an app development partner who meets before the commencement of any phase. This selection will enable you to make inquiries, suggest changes, and build trust with project players through continued engagements.

4. Standard development process

The mobile app development process is strategic and systematic. App development follows specific technical specifications and meets minimum app requirements, including the requirements of safety and protection of user information.

Most professional mobile app developers follow a straightforward process, making it easy for clients and app users. So, inquire about their app development process before investing your money in a developer. This way, you can rest assured of all the deadlines and when the project will be completed.

Essentially, a standard development process will include the following steps:

  • The meeting, interaction, and association with the clients and project players (designers, programmers, data architects, graphic designers, UX/UI programmers).
  • Examine and carefully look at the client’s requirements to establish a wireframe.
  • Obtain the client’s approval and start creating a minimum viable product.
  • Thoroughly test the mobile app to ensure it conforms to the client’s requirements.
  • Approach app development and further maintenance
  • Test the app and promote it to the relevant audiences

Selecting partners who don’t follow established processes and procedures would cause problems later on.

5. Vision and clarity

You cannot develop a superior mobile application without a clear vision of what you want. It’s by first defining a need that you can establish a clear-cut solution. The same principle applies to mobile app development. It’s advisable to go for a developer who keenly listens to your requirements if you want to build an app that resonates with your vision. While some developers keep their opinions above their clients’, as experts, we carefully guide our clients but do not demoralize them.

6. On-going maintenance

It’s advisable to inquire about the possibility of maintenance after the app launch. That’s because after an app launch, most apps still experience hiccups. Professional app development wouldn’t be reluctant to offer maintenance. Therefore, when hiring a mobile app developer, it’s advisable to hire the one that offers maintenance. And in most projects, the free maintenance timeline would range from 6-to 12 months.

7. Market and competitor analysis

According to documented statistics by Statista, 81,300 Android and 26,000 iOS apps are released so far in 2022. It’s evident that with each passing day, a new mobile app is released, but only a few survive the turbulent market competition. The reason is because only a few mobile apps have detailed market and competitor research behind them.

Therefore, if you want to succeed in your mobile app development project, you should invest exhaustively in market and competitor research. Try to search for a mobile app development company that helps you zero down on your goals and target market. In addition, look for an app development partner that assists you to obtain the latest market trends in your niche.

8. Diversity of app development services

A professional and competent mobile app development partner must offer a diverse suite of development services. Creating a custom mobile app is more than programming or coding. Instead, app development is an end-to-end process that demands you validate the ideas, clarify needs, priorities, and concerns, and convert needs into useful designs.

Therefore, always opt for a mobile app development partner who offers a complete app services package. You should only hire an app development partner who offers extensive services tailored to your business needs. For instance, NS804 offers multiple mobile app development services: iOS app development, Android app development, UI/UX app design, app store optimization, and minimum viable product.

9. Commitment to meeting deadlines

Meeting project deliverables in a timely manner is a critical variable in any project. Failure to meet the project deliverables may lead to costly failures or breaches. So, if you hire a partner with many experienced developers, you’re unlikely to miss critical project deadlines.

10. Security measures

App development captures critical business information and sensitive data. So, it’s crucial to verify the app security measures the developer follows. It’s advisable to contract or hire an app development partner who signs non-disclosure agreements and adheres to security guidelines and protocols.

In addition, it’s crucial to ask whether the business policy covers any cyber liabilities. Clarifying whether the business policy covers cyber liabilities is critical in ensuring the development partner follows all the relevant security protocols in case of breaches, compromise, or data theft.

11. Design aspects

Intuitive design is the cornerstone of any successful app development project. Robust mobile apps meet evolving needs through their intuitive, easy-to-use designs. So, user design should be an underpinning factor when developing an app.

The design takes a prime spot in achieving a superior mobile app project. Indeed, most development partners offer a design mock-up to act as a sample of the project during the proposal stage. So, it’s advisable to examine and evaluate different design elements when selecting a mobile app development partner.

You can contact NS804 for custom mobile app development solutions.

What’s Keeping You from Developing a Mobile App?

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Mobile apps have become quite mainstream following the explosion of m-commerce and the dwindling reputation of e-commerce. Nowadays, organizations are already coming to terms with the fact that mobile is a game-changer, following the rising popularity and uptake of mobile apps.

Unfortunately, despite the rising significance and popularity of apps, few organizations are considering this frontier. Already, mobile apps contribute billions of revenues and turnovers to leading retail brands like Amazon and Walmart. But despite this potential, not all businesses and brands are ready to upscale their mobile app adoption efforts.

So, what’s keeping you from developing a mobile app?

1. Brand awareness

Today, more than ever, organizations are tapping into strategic digital marketing. An important part of this effort is to endorse rigorous, cross-platform marketing and outreach approaches, including mobile apps. A clear benefit of mobile apps is building a strong brand awareness alongside your other marketing initiatives.

Evidence has shown that while traditional advertising and outreach approaches struggle to keep your brand at the top of the mind of consumers, digital outreach puts your business at the fore and the center of mobile screens. The growing phone ownership alongside higher internet infiltration rates has led to the rapid uptake of mobile apps.

2. Customer engagement

There are ways to increase brand awareness and brand engagement with a business. For instance, email marketing is a tested-and-proven approach, and so is social media. But none of these is as personal as push notifications. So, a mobile app ensures that you can ping your customers with a push notification that brings products to their attention. Mobile apps represent ways of directly connecting with customers at a personal level.

3. Cost-savings

Increased brand awareness and more sales are what most brands are after. Regardless of whatever sector you’re in, increasing the sales of products and services is what will ultimately lead to business success. Luckily, mobile apps can help enterprises seeking increased sales, revenues, and higher turnovers. Studies have shown a strong correlation between mobile app adoption and sales. Users who use mobile apps are strongly inclined to purchase from m-commerce stores. Thus, enterprises and brands endorsing mobile apps experience higher sales and revenues.

4. Better customer service

Customer relationship management is the lifeblood of customer retention. Organizations that invest in better customer relationship management systems, including cloud-based data management systems, automated response systems, and call centers achieve efficiency and scalability. Most importantly, these organizations can connect and interact better with their clientele, increasing the chances of repeat business.

So, if you’re looking for a revamp of your customer relationship management, a mobile app would pivot you for success. Alternatively, you can design a mobile app that integrates seamlessly with your enterprise resource planning systems, streamlining operational workflow and meeting productivity targets.

5. Competitive positioning

Running a small business is never easy. You need every advantage to compete with big boy brands by ensuring brand awareness and customer satisfaction. Designing and deploying a mobile app lets you offer the same advantages as popular brands. You get to compete at the same level. Creating a mobile app offers you similar benefits that reputable brands enjoy with mobile app development.

Contact NS804 to kick-start your journey towards mobile app adoption.