The Best UX Design Features for a Mobile App

The UX of a mobile app is the experience individual users have when using an app. It is very subjective although designers can follow certain principles and best practices to maximize the likelihood that all users will have a good experience. Research is paramount before even drawing the mockups. Designers must understand the environment in which the app will be used, the age of the typical user, the most important features, and so on. If there are already competitors in the market, designers must also analyze such apps to identify the best features, gaps, and user reviews on different platforms.

Here are the best UX design features for a mobile app today.

An Uncluttered Layout/UX

A minimalist approach is highly recommended when designing a mobile app. Because of the smaller screen compared to a desktop, experts recommend having one main feature per screen with one call to action. This helps users to immediately know what is expected of them on a particular screen. Including too many features on one screen complicates the user experience and can lead to users exiting the app before fulfilling their wants.

Uniformity and Consistency

Ease of use is very important for people to become used to an app. One way to achieve such ease is to ensure consistent use of colors, fonts, and icons throughout the app. An icon should lead to the same link or achieve the same action throughout the app. Fonts are familiar to humans even though we do not recognize it consciously. If a famous brand were to change its font, we would immediately realize it. Therefore, consistency is crucial for familiarity.

Easy Navigation for Good UX

The ease of navigation throughout the app also determines the quality of the experience. Designers must use familiar and self-evident navigation. Users should not feel like they are working to understand how to navigate the app. They should always be aware of where they are on the app and should easily be able to find their way to any other page they wish.

Screen Orientation

The design of the app should be such that users can use the app either in portrait or landscape orientation. Designers must also be aware that users may wish to use the app on Tablets or smartphones. They must decide whether to design a different app for Tablet users.

Another important UX feature is the use of white space. White space is used to let elements on a screen ‘breathe’. The space between lines of content matters as much as the space between letters. Whitespace should be used wisely to direct users’ attention to the important call to action or navigation links. It also plays a role in communicating the information hierarchy which is important in helping users process the content on a page.

Load Speed

The time it takes for your app’s home screen to open and new links to open matters a lot. Users will compare it to other world-class apps. You cannot afford to lag because slow speeds are a major cause of uninstallations. Your development must prioritize this by optimizing the manner in which app features use processing power.

If you are looking for a world-class development team to work on a mobile app for your business, reach out to NS804. We help business build and launch well-thought-out apps that guarantee a return on investment.

 

6 Tips for a Better UX/UI Design

Your application, whether a web application or a mobile app, gives your clients and users the first impression of your product or company. Emerging evidence shows that well-designed UI and UX can drive your sales and conversion rate by double. So, you must ensure that your application is attractive and user-friendly.

It is important to note that the user interface (UI) is not the same as the user experience (UX). User interface (UI) focuses on the platform or interface that the user interacts with. UX, on the other hand, is the overall aspect of the application. It is the emotional experience of the user after interacting with your application.

The overall goal of UI/ UX design is to ensure that it is efficient, easy, and smooth for users to interact with your web or app.

Here Are Some Tips For A Better UI/ UX Design:

1. Know your users

You cannot go blindly into designing the UI/UX of your website. You need to identify who the target audience is and what their needs are. So, to design a product that will entice your users, the first step is user research. Having an idea of what your users need will help you to design a better UI/UX for your product. Keep your user needs in mind when designing.

2. Keep things simple

Your website or application should not require a map or a navigation guide. Simplicity in UI/UX design means making it easy for your users to interact with the product (content, images) captured in your application. You can guide your users using some features such as icons, showing tapping, and hovering. Make everything simple and clear.

3. Accessibility and functionality

As a UI/UX designer, do not just focus on aesthetics and forget some important aspects such as functionality and accessibility. Yes, looks are important but pointless if your users cannot comfortably use your platform. Strive to ensure that every element in your design functions properly and icons are easily accessible.

4. Offer feedback

Imagine clicking or pressing an action button, let’s say, ‘buy now’ or ‘send in an app’ but you don’t get an update. You’re just left there guessing that the process went on smoothly. Frustrating, right? As a designer, it is your responsibility to ensure that you update your users, and offer timely visual feedback.

If a submission has been sent successfully, tell the user that the submission was successful. If an order has been made, update the user’s cart. If something is loading, show the user that it is loading. This way your users know exactly where they are in your app. Don’t underestimate the power of these simple messages when designing UI/UX.

5. Prototype before you implement

Can you imagine designing everything and then realizing it doesn’t work as you expected? To avoid this, you should create a model of the product you’re designing and test it. This process is known as prototyping. You can easily and comfortably fix the errors before you design the real product.

6. User testing

Remember that you’re not designing for yourself. So, you must ensure that you get real users to test your design. Don’t assume that users are like you and will have a similar experience as you when interacting with your interface.

The target users come from different backgrounds and have different beliefs and mindsets. That’s why you should test your app with users who are not your relatives and friends. As a result, you’ll get honest opinions about their experience.

These few tips alongside what you already know will help you improve your UI/UX design. Most importantly, don’t be afraid to make mistakes. Even the best of us do. It is the only way to learn!

NS804 – Streamlining Your UX and UI Design!

NS804 is a trusted provider of superior mobile app design and development solutions. At NS804, we help individual businesses and large corporations design functional and responsive mobile apps – from inception to completion.

Contact NS804 to know exactly how you can achieve superior UX and UI design.

 

App Commerce Trends of the Future

The mobile app industry is thriving due to the high uptake of smartphone technology. The increased consumption of smartphone devices alongside higher internet penetration rates leads to a corresponding growth in mobile apps.

According to published statistics, there are 6.3 billion smartphone users globally. And if you factor in the 1.14 billion tablet users globally which are growing exponentially at a rate of 26%, you realize just how reputable and promising the mobile app market is.

In 2022 alone e-commerce sales are slated to exceed $430 billion. The e-commerce sector is growing as retailers respond to consumers’ increased uptake of smartphone devices and mobile apps.

So, retailers that want to maintain a competitive advantage must watch out for new trends that will define and shape the mobile app landscape.

Let’s take a look at some app commerce trends of the future.

1. Shopping via mobile apps

Credible statistics show that 72% of e-commerce sales happen on mobile devices, with 85% of customers opting for mobile apps for their day-to-day shopping. Evidence has shown that the continued adoption and the rising preference for mobile app shopping are due to the speed these apps function. Already, consumers are finding mobile apps speedier, agile, robust, and ultimately convenient.

2. One-click purchasing

One-click is a term first postulated by the world’s leading retail giant Amazon to mean ‘making all purchases with one click. One-click purchasing allows consumers to buy all products from a store without necessarily having to key in their personal or purchasing information.

You only have to click and all information keyed in including:

  • Billing address
  • Shipping address
  • Credit card number
  • Email address
  • Card verification number
  • Customer name

Retail outlets that use one-click purchase options allow customers to complete all purchases using data from previous purchases. So, you don’t have to key in all the personal and credit card information anytime you make a purchase.

Point to note: Although the one-click app commerce trend is a convenient option with many benefits, the biggest question is security. Consumers must remember that the one-click drift relies on an intermediary getaway payment system.

This intermediary getaway is PCI-certified, so your information is safe and secure. So, you don’t have to worry because there are sufficient security configurations to protect your personal and credit card information.

3. Social commerce

Customers are converging on social networking channels now more than ever before. Your customers, too, are always on social media – Facebook, Instagram, Twitter, LinkedIn, and many more. So, it’s easier for your product (or service) to catch their eyes on social media sites than on your website.

One of 2022 leading mobile commerce trends is using social media for mobile commerce. Brands and businesses are increasingly converting their social media following into actual sales by reinventing how they communicate to this social audience.

While many e-commerce enterprises have tried and succeeded, most enterprises find that converting social traffic into product sales is a conundrum. Navigating from a social media conversation or post to product sales appears an uphill task that requires remediation processes.

Luckily, the social commerce trend has come to solve this challenge.

4. Augmented reality

Augmented reality is one of the latest kids on the block in technology and user experience. Augmented reality continues to elevate the mobile commerce market by giving it a complete sensory experience.

Augmented reality allows users or viewers to virtually try on, personalize, and even fit products at the convenience of their homes or offices. In addition, consumers can augment the real world using real products while seated back at home.

The four key strategic benefits of augmented reality in shaping app commerce include:

  • Unique customer experiences. The first benefit of augmented reality in transforming mobile commerce is that it provides the best customer experience by blending both the physical and virtual worlds.
  • Eliminates cognitive overload. Have you ever tried repairing something by referring to a manual? Well, the process can be tedious and mind-boggling, especially considering that you have to refer to technical drawings or specifications to arrive at the desired outcome. Augmented reality presents information in easy-to-process digital snippets, sparing the user from processing complex pieces of information or data.
  • Heightens user engagement. When augmented reality first became popular, it was confined to gaming and entertainment. However, today, augmented reality has extended its use to many other applications that add tangible business value.
  • Competitive differentiation. It’s critical to differentiate yourself in a market where every seller offers the same products or a homogenous line of products at the same price band. Augmented reality lets mobile apps set themselves apart with creative campaigns and attractive snippets. The 360-degree visual and sensory experience offered by augmented reality sets most apps aside from their competitors.

There’s no denying that recent developments have revealed something exciting about us as humans. As a human race, we spend more time immersing ourselves in screens.

And so with time, our realities become deeply integrated or ingrained with digital experiences. Indeed, we tend to see a product as superior or inferior based on its ability to indulge or conform to our digital experiences.

As a result, building your app by considering this aspect of human nature may help you achieve the desired results, especially when embedding augmented reality in your m-commerce app.

5. M-Commerce

Aside from e-commerce, there’s a corresponding growth in m-commerce. M-commerce refers to buying using smartphone or tablet devices. M-commerce has grown because of the growth and uptake of smartphone devices or endpoints.

As a result, with 6.3 billion smartphone users globally, it’s now possible to understand why mobile commerce is the new frontier in a world with a web of heavily interconnected endpoints – mobile phones, laptops, tablets, computers, and even wearables.

6. Voice shopping

Voice apps like Alexa and Siri have been growing over the last decade, thanks to massive improvements in artificial intelligence and machine learning. In addition, how voice search is used and applied in different contexts has changed drastically.

Today, home appliances are utilizing voice search in day-to-day tasks like changing channels using remotes, switching lights, and controlling entry points like gates, doors, and entrances.

People also use voice search to check weather conditions and to tell their audio systems to stream music.

However, today, voice search has gradually penetrated the e-commerce market. Indeed, credible research shows that the voice market is expected to reach $40 billion by 2023, up from $2 billion less than half a decade ago. This growth represents a 1000% increase in just four years.

So, it’s possible to see that voice search and personalization, in general, are critical trends in the mobile commerce market.

7. Mobile chatbots

Chatbots have existed for decades. And perhaps you’ve ever interacted with a chatbot at some point in your life. In fact, we are already interacting with chatbots anytime we order from our favorite restaurants or even speak with an agent for a TV or cable company.

And while chatbots have become a common scenario in our day-to-day lives, these bots have not fully penetrated the mobile commerce market. However, this is likely to change in 2022 and beyond.

Just think about all the benefits of chatbots. Imagine if you can integrate chatbots with mobile apps to help improve the customers’ shopping experience.

So, in 2022, e-commerce stores will be embedding chatbot features in smartphone apps. This new trend will revolutionize e-commerce, making bots the center of focus in consumer interactions and customer support in general.

NS804 – Futuristic Approach to Mobile App Commerce

NS804 is a leading provider of mobile app solutions. NS804 provides mobile app design and development solutions – from inception to completion.

Today, NS804 believes that the mobile commerce market is changing, and businesses must adopt new trends in app adoption and use.

So, at NS804, we believe the best way for businesses and brands to grow and evolve is by adopting a futuristic mindset to app commerce.

Contact NS804 for mobile app design and development solutions.

 

Mobile App Design Process: How To Get Started

The mobile app development and design process can become complex if you rely on disparate teams or freelancers to create your app. But if you work with an experienced development studio, such as NS804, it’s a streamlined process. At least, that’s the case on your end. Even so, it’s still crucial to understand what this entails to best plan your next move.

And whatever you do, you’ll need to consider your mobile app design process from the get-go and in its entirety. Don’t write a single line of code or start hiring developers without doing the following first!

Start By Asking The Hard Questions

You may have formed a mental picture in your mind’s eye of what your app will look like and how it should function. Moreover, you may be using a popular app that’s left a good impression and want to emulate its better qualities.

But is it wise to invest time and money in an app based on the above criteria? The short answer is a clear no!

Instead, you need to identify what problem your app aims to solve. You can start by asking yourself what problem you’ve faced in your daily life and how an app could solve it effectively.

But don’t stop there. Ask a series of questions that will help you identify all the possible pain points users may encounter and how your tentative app will solve all of these. And while this seems simple, it’s the first and most vital step in the mobile app design process, so don’t ignore it.

Design Your App

Now, it’s time to design your app, but it will likely take the form of wireframes, a series of 2D diagrams that act as a blueprint. And you’ll ignore elements such as colors, fonts, graphics, and styling for now.

However, you may need to build a more elaborate prototype if requested by stakeholders before they greenlight the app’s development. If that’s the case, you’ll likely spend more time on the prototype’s user interface (UI) and user experience (UX).

But you also need to understand that app design never ends, as it’s an iterative process. Thus, you’ll do this near the beginning of the mobile app design process and whenever you give your app a UI/UX refresh.

Conduct Market Research And Competitive Analysis

At this point, you have a vague idea of what form your app will take. But you’re still unsure if there’s a market for your app. And even if there is, you don’t yet know what will make it appealing to users. Furthermore, your brand positioning strategy and business considerations will impact the direction of your app.

So, you’ll need to conduct market research and competitive analysis that help answer the following questions:

  • What pain points are users regularly experiencing?
  • Does my app address these pain points?
  • What will make my app appealing to these users?
  • What market am I entering? (e.g., entertainment, productivity, social)
  • How competitive is the market segment that I’m entering?
  • What are the top performing apps in my category?
  • What makes my app better than these top performers?
  • What sets my app apart from those released by competitors? (not necessarily top performers)

And you can take things a step further by building user personas and asking the following questions:

  • What type of person will use my app?
  • Where does this person live?
  • What are the demographics of this person?
  • What pain points does this person regularly experience?
  • What are this person’s likes and dislikes?

The Bottom Line

Whether you’re an appreneur or an organization releasing your first or hundredth app, you always start with the mobile app design process. And that’s because you need to know how your app will look and function early on.

Furthermore, you need to know whether your app truly addresses users’ needs and if there’s a sizable market that will make it feasible. Contact NS804 to learn how we’ll help you create best-in-class apps by following tried and true practices!

Launching a New Product? 11 Reasons to Have a Mobile App

The product life cycle stages provide a benchmark for understanding the product development process. The product life cycle stages include a market introduction, market growth, market maturity, and market decline.

The different stages of a product’s lifecycle pose discrete challenges. The commonly cited challenges with launching a new product include ideation, product roadmap problems, market viability, workflow management, product engineering issues, and the pace of innovation.

So, when launching a new product, you want to be careful not to miss out on any vital points that may affect its adoption. A mobile app is critical for launching a new product, be it software, hardware, consumer electronics, or merchandise.

Mobile apps allow brands and business leaders to actively connect and engage with their target audiences, building the base for future business. Mobile apps provide an interaction platform, connecting prospective customers (and markets) with brand owners.

So, here are eleven reasons to have a mobile app when launching a new product:

1. Customer loyalty

Enterprises operating in competitive market landscapes must go an extra mile to remain visible and competitively positioned. For brands starting in fresh markets, it’s important to think of something to stand out: a gem that distinguishes you from the rest.

Mobile apps can offer start-ups and brands leverage when launching a new product. For instance, apps can lead to repeat business and bolster referrals. In addition, apps can foster new product and service adoption, especially when users share promotions, new products, and new deals.

There’s no doubt that your brand can accurately forecast long-term business outcomes when it has a loyal customer base. So, aim for a well-designed and customized app for your target customers. When launching products, this app may make a difference between a successful product launch and a failure!

2. Improved communication

Mobile apps act as crucial avenues for marketing communication. With mobile apps, you don’t have to overburden your email support because you have an extra communication channel.

In essence, mobile apps can communicate to a wide range of stakeholders, internal and external. With tailored communication and strategic response forums, mobile apps provide the convenience and flexibility of responding on the go. So, regardless of whether you’re catching a flight or traveling by train, you can always follow up on crucial office proceedings with a mobile app.

3. Marketing outreach

Mobile apps are indisputably the best single source of marketing truth. With mobile apps, you don’t have to worry about reaching hundreds, maybe thousands of potential customers, brands, partners, and suppliers. You can do that at a go.

Mobile apps afford enterprises and brands the flexibility, convenience, and agility of connecting with markets and other brands. It’s through mobile apps that you can foster your marketing outreach. Today, most consumers are connected to digital mobile platforms, making mobile a frontier in marketing communications.

4. Online shopping

When launching a new product, brands specify authorized suppliers, including stores, malls, shops, and hypermarkets that stock these specific products. Unfortunately, traditional product launches relied on complex supply chain lines.

The unpredictability and uncertainty of global supply chains continue to impede successful product marketing and distribution. Mobile apps are bridging this gap by offering online shopping options. So, when launching a new product (or service), your mobile app can be utilized as a distribution frontier.

The digitization of supply chain downstream activities has made it easier for brands to connect with customers. Digitizing distribution, sourcing, and supply continue to close gaps between production and consumption, making production and manufacturing seamless and surprisingly rewarding.

5. Brand image

Mobile apps improve brand image by offering interactive and intuitive interfaces to display products. In addition, mobile apps encompass diverse audiences and outreach, enabling emerging brands to reach a diverse audience. Product launches that use mobile apps experience better brand images because of accessibility, outreach, and product scope.

6. Customer visibility

Mobile apps are critical tools for obtaining insightful and actionable feedback, including customer behavioral patterns. Evaluating customer feedback and use patterns is a primary part of launching a new product. However, few brands and enterprises can successfully collect, collate, and report customer behavior to improve product launches and adoption levels.

Mobile apps allow you to collect insightful metrics: customer use patterns, pricing options, user behavior, market adoption, and competition levels. With mobile apps, you can gather and record customer responses, and obtain nifty product usage metrics, including product defects, failures, and inefficiencies.

7. Employee loyalty

There’s no doubt that workplaces are evolving with new technologies – blockchain, virtualization, cloud computing, artificial intelligence, automation, and robotics. The desire for employees to learn, adapt and evolve with time is propelled by new technologies that help organizations automate their workplaces.

Unfortunately, not all organizations are undertaking improvements in technology adoption. Published research shows that employees exposed to new, exciting technologies are more loyal and committed. In addition, the study shows that workplaces that adopt modern equipment, technology, and processes enjoy better employee loyalty.

8. Omnichannel shopping approach

Brands and enterprises are using the omnichannel shopping approach to give customers a seamless shopping experience across all their devices – smartphones, laptops, tablets, smartwatches, and smart TVs.

Omnichannel access lets customers shop remotely. This is because customers can access products on-the-go through smartphone devices. With omnichannel access, customers can shop for products online using their mobile phones. Mobile apps reinforce omnichannel shopping, helping customers access products without visiting stores.

9. Customer relationship management

The customer relationship management domain is forever changing. The emergence of technical support software and remote helpdesk support has changed the face of traditional CRM.

However, the most disruptive technology in the customer relationship management domain is the mobile app. The mobile app connects people, places, and platforms. Its interoperability with other channels, including digital social channels, volatility, and versatility make mobile apps critical for connecting customers with technical support teams.

So, when launching a new product, you must view an app as a strategic tool for managing your customer relationships. Brands and organizations are leveraging mobile apps to foster their approach to customer relations. Mobile apps help CRM personnel handle inquiries, process complaints, report issues, and provide timely resolutions.

10. Employee training

Human resources face the challenge of providing upgraded training and learning materials to employees, especially when introducing them to new products, technology, or markets.

However, you can eliminate these challenges by using e-learning apps that allow employees to learn about new products, new work models, and methodologies.

E-learning mobile apps like Huddle, Udemy, Skill Pill, and BoostHQ ensure that employees have access to similar learning materials, regardless of where they’re. So, when launching a new product, a mobile app can streamline the process of educating your workforce on the ins and outs of the product.

11. Fostering employee commitment

The Technology Acceptance Model TAM terms usefulness and ease of use as the two most important factors for successful tech adoption. Your employees or customers will uptake your new product if it’s easy to use and functional or practical to them.

When launching a new product, foster your workforce’s commitment with a mobile app. By deploying a mobile app, you show your employees that you care about modernizing your workplace.

Improving your employee commitment will go a long way in accelerating the adoption and use of a new product. As a result, it’s advisable not to decouple employee engagement from the product initiation and adoption processes.

NS804 – Transforming Enterprises with Mobile Apps

NS804 provides custom-built mobile apps. NS804 designs and deploys functional, easy-to-use mobile apps that answer the trickiest question your business has to ask.

So, if you’re looking to create your first mobile app, don’t hesitate.

Contact NS804 for quotations and inquiries about your next project.

11 Things to Look for in an App Development Partner

There are two outlooks in mobile app development: hiring an in-house team and outsourcing experts. The latter involves working with an established mobile app development partner; the partner takes you through the end-to-end process of mobile app development, deployment, maintenance, and promotion.

When it comes to start-ups or businesses that cannot take their eyes off the bottom line, you should work with an outsourced expert. Outsourcing experts means working with an established team on a project basis. While both approaches have disadvantages and benefits, we recommend working with an established mobile app developer.

But, what do you look out for in a mobile app development partner?

1. Industry experience and expertise

Experience is a critically underpinning factor when looking forward to outsourcing a software development partner. Previous work experience working on multiple mobile apps is an added advantage. The practical experience of designing and handling another app can make a difference. So, strive to identify experienced and seasoned software developers. You can establish experience by looking keenly at customer testimonials and collecting feedback and responses from potential digital market sources.

2. Development costs

It’s important to inquire about the cost of a mobile app development project. The mobile app development cost is the prime factor determining the selection of a mobile app development partner.

However, cheapest isn’t always the best, quality matters too. One way to reconcile cost and quality is to collect a few proposals. Then, examine the work breakdowns alongside the project deadlines and time estimates.

The emergence of a mobile app calculator has proven important in estimating app development costs. So, when working with professional mobile app development experts, you can obtain accurate project estimates using a calculator. Alternatively, you can only pay for the minimum viable product MVP to get a feel of how your project will be.

3. On-point communication

App development is a strenuous and time-consuming task. This project demands active collaboration and communication between the client and the app developers. Transparent and clear communication is the only way to build rapport with your project players. That’s because building an app is not a one-time project. It demands the input of programmers, UX/UI developers, data scientists, graphic designers, and project managers.

So, before you invest your money, ensure you understand your partner’s communication frequencies. The app development process entails different phrases. Therefore, strive to hire an app development partner who meets before the commencement of any phase. This selection will enable you to make inquiries, suggest changes, and build trust with project players through continued engagements.

4. Standard development process

The mobile app development process is strategic and systematic. App development follows specific technical specifications and meets minimum app requirements, including the requirements of safety and protection of user information.

Most professional mobile app developers follow a straightforward process, making it easy for clients and app users. So, inquire about their app development process before investing your money in a developer. This way, you can rest assured of all the deadlines and when the project will be completed.

Essentially, a standard development process will include the following steps:

  • The meeting, interaction, and association with the clients and project players (designers, programmers, data architects, graphic designers, UX/UI programmers).
  • Examine and carefully look at the client’s requirements to establish a wireframe.
  • Obtain the client’s approval and start creating a minimum viable product.
  • Thoroughly test the mobile app to ensure it conforms to the client’s requirements.
  • Approach app development and further maintenance
  • Test the app and promote it to the relevant audiences

Selecting partners who don’t follow established processes and procedures would cause problems later on.

5. Vision and clarity

You cannot develop a superior mobile application without a clear vision of what you want. It’s by first defining a need that you can establish a clear-cut solution. The same principle applies to mobile app development. It’s advisable to go for a developer who keenly listens to your requirements if you want to build an app that resonates with your vision. While some developers keep their opinions above their clients’, as experts, we carefully guide our clients but do not demoralize them.

6. On-going maintenance

It’s advisable to inquire about the possibility of maintenance after the app launch. That’s because after an app launch, most apps still experience hiccups. Professional app development wouldn’t be reluctant to offer maintenance. Therefore, when hiring a mobile app developer, it’s advisable to hire the one that offers maintenance. And in most projects, the free maintenance timeline would range from 6-to 12 months.

7. Market and competitor analysis

According to documented statistics by Statista, 81,300 Android and 26,000 iOS apps are released so far in 2022. It’s evident that with each passing day, a new mobile app is released, but only a few survive the turbulent market competition. The reason is because only a few mobile apps have detailed market and competitor research behind them.

Therefore, if you want to succeed in your mobile app development project, you should invest exhaustively in market and competitor research. Try to search for a mobile app development company that helps you zero down on your goals and target market. In addition, look for an app development partner that assists you to obtain the latest market trends in your niche.

8. Diversity of app development services

A professional and competent mobile app development partner must offer a diverse suite of development services. Creating a custom mobile app is more than programming or coding. Instead, app development is an end-to-end process that demands you validate the ideas, clarify needs, priorities, and concerns, and convert needs into useful designs.

Therefore, always opt for a mobile app development partner who offers a complete app services package. You should only hire an app development partner who offers extensive services tailored to your business needs. For instance, NS804 offers multiple mobile app development services: iOS app development, Android app development, UI/UX app design, app store optimization, and minimum viable product.

9. Commitment to meeting deadlines

Meeting project deliverables in a timely manner is a critical variable in any project. Failure to meet the project deliverables may lead to costly failures or breaches. So, if you hire a partner with many experienced developers, you’re unlikely to miss critical project deadlines.

10. Security measures

App development captures critical business information and sensitive data. So, it’s crucial to verify the app security measures the developer follows. It’s advisable to contract or hire an app development partner who signs non-disclosure agreements and adheres to security guidelines and protocols.

In addition, it’s crucial to ask whether the business policy covers any cyber liabilities. Clarifying whether the business policy covers cyber liabilities is critical in ensuring the development partner follows all the relevant security protocols in case of breaches, compromise, or data theft.

11. Design aspects

Intuitive design is the cornerstone of any successful app development project. Robust mobile apps meet evolving needs through their intuitive, easy-to-use designs. So, user design should be an underpinning factor when developing an app.

The design takes a prime spot in achieving a superior mobile app project. Indeed, most development partners offer a design mock-up to act as a sample of the project during the proposal stage. So, it’s advisable to examine and evaluate different design elements when selecting a mobile app development partner.

You can contact NS804 for custom mobile app development solutions.

What Makes a Good UI Design

The user experience is the most common front-end, interactive feature in any app, website, or dashboard. The user interface supports all human-computer interactions.

The user interface provides a navigational platform to control software. Think of a user interface as an application programming interface that links users and a computing system, the back-end.

Although a user interface can take many forms, it accomplishes two fundamental purposes:

  • conveying information from users to machines
  • conveying data from machines to users.

The most important features of a great user interface design are:

1. Simplicity

Simplicity is the centerpiece of any navigation. Easy navigation depends on a highly simplistic user interface. So, the user interface design must be succinct: it must communicate the most with the least. The designer must ensure less navigation and fewer mouse clicks to accomplish any app or website task. It’s important to add new features only if they’re essential and bring substantial value to the application.

2. Consistency

Your user interface must deliver consistent browsing and search results. Consistency achieves stability and eliminates ambiguity and information chaos. Designers should apply size, typeface, and style conventions to screen components to improve readability and learning.

3. Intuitiveness

Intuitiveness is the most important detail of a great UI design. Intuitiveness means that users can easily learn your interface and quickly pick it up. Intuitiveness implies the ability to get accustomed to your app’s interface, element spacing, and overall layout. Intuitiveness means something that can be understood easily and applied with ease.

4. Familiarity

Familiarity is a critical feature of a great UI design. While many designers aim to create intuitive designs, few stop to ask themselves what does an intuitive design mean? Well, intuitiveness means making things understandable and easy to remember. Creating a great user interface concerns familiarity. Designers must aim to create apps that deliver personalized user experiences. Aiming for familiarity will reinforce your app design.

5. Responsiveness

A great user experience must be responsive to users’ needs. Today, most website visits come from mobile endpoints, which is surprising given that it’s convenient to leverage an Android or an iPhone. You encourage users to visit your website frequently and stay longer by having a mobile-responsive interface. Responsiveness is about reducing the latency time and offering a rewarding experience.

6. Clarity

Clarity is an important element in the user interface design process. Clarity signifies that you know what you’re doing and that the interface or platform your users leverage is trustworthy. Achieving clarity in user interface design involves consistency, truth, and simplicity in your messaging. If you aim for consistency, it’ll be simple for users. In addition, if you eliminate ambiguity and incorporate only relevant elements, your interface will be rewarding.

7. Attractiveness

Attraction is about aesthetic appeal. Attraction concerns making elements and layout appealing for prospective and existing users. Attractiveness aims to make the site enjoyable and thrilling to navigate. You can make your site or app efficient, simple, easy to use, and concise – but it will only do well by making it attractive. Your clients or prospective users will not only use a stirring interface; they will look forward to using it once again.

Contact NS804 to achieve a great UI design.

The 5 Features a Business Needs in App

All businesses will need apps in the near future, whether you’re a fast-food vendor or a fast fashion store. Small businesses are already using apps to communicate to customers. Big boy brands are leveraging mobile apps for brand positioning purposes.

So, mobile apps are adopted differently by businesses depending on the scope and the size of their business operations.

The adoption of mobile phones alongside high internet penetration rates dictates new developments in smartphone usage. Already, mobile apps are ushering new frontiers in web experiences by offering chatting, browsing, and payment services.

Mobile apps are transforming legacy communication patterns by providing digital avenues for communication. A classic example is the chat apps: WhatsApp, Facebook Messenger, Instagram Direct, Line, Skype, and WeChat.

Research shows that mobile applications could generate up to $930 billion in revenues in 2023 alone. Already, shocking estimates show the power of mobile apps, reinforcing the talk of why it’s critical to get started with mobile apps. For instance, users spent over 3 trillion hours on mobile apps in 2021 alone.

The ever-changing face of mobile applications and the desirability of mobile apps to young demographics make it a target for tech-savvy enterprises. Most importantly, young developers are embracing application programming as a new frontier of mobile usability.

While apps are crucial in transforming legacy enterprises and shaping customer experiences, it’s critical to identify particular features that make apps desirable.

Important features a business needs in an app:

1. Usability

Usability is a critical consideration in any app development exercise. That means that developers must approach any mobile app development process with usability in mind. The app must be creative, simple, and easy to navigate. Most importantly, the app must focus on robustness and intuitiveness by incorporating the things people see in apps.

2. User-friendliness

Always aim for a user-friendly app design that’s simple to navigate and highly responsive. Navigation and responsiveness are the cornerstones of any successful app design work. Therefore, ensure that your business app is user-friendly and responds well to the evolving user needs.

Some tricks to make your app user-friendly include:

  • Focus on your target audience
  • Offer superior design
  • Prioritize user security
  • Optimize graphic and font size
  • Make wise use of push notification
  • Aim for intuitiveness

A user-friendly app is highly adopted and has higher retention rates.

3. Chat and call-back

Your business app must incorporate chat and call-back options. Business communication is forever changing, making mobile apps the go-to platform for business communications. Alongside emails, chatbots, and web portals, mobile apps offer a unique avenue for users, mostly clientele groups, to communicate and interact with brands.

4. Intuitive user interface

All apps must incorporate an intuitive interface, and proprietary, discretionary privacy. Users must own their information and privacy for apps to make meaningful sense to prospective users. The fact that enterprises are accelerating their app adoption efforts means that enterprises must find new ways to retain customers. One of these ways is by offering discretionary privacy solutions, including the possibility for privacy notifications in mobile apps.

5. Payment gateway

Payment gateway integration is a no-brainer for any business app. As a business owner, you are involved in the “money” business. That means that your services and products are sold or leased out to customers, making payment gateway integration altogether important. Therefore, a payment gateway is a critical feature of your business app.

NS804 – Aiming for Excellence!

Other vital tips for business apps include:

  • User experience is your ultimate objective
  • Always aim to deliver a superior typography
  • Aim for smooth edges, soft app elements, and creative color
  • The logo is the centerpiece of your brand positioning. Keep it first.
  • Remember to keep users updated. Users must not feel lost.
  • Be accommodative in scope. Let your app encompass many features and functionalities.
  • Aim for an interactive design. You can do this by testing, fixing, and testing once again.

At NS804, we guide businesses in mobile app development.

Contact NS804 to get started on your business app development journey.

 

The 6 Best Apps for Businesses

The best apps for businesses make it easier to handle everyday office and work tasks, whether working from home, in the office, or on the go. Business owners must remain agile and scalable to respond to changing business needs and evolving consumer preferences.

The rising adoption of mobile phone by users combined with increased infiltration of internet connectivity has forced enterprises to adopt digital technologies, among them online shopping capabilities.

Digital solutions are proving to be quite innovative approaches to targeting new customers and retaining the existing ones. This is precisely why mobile app adoption by businesses is on an unprecedented rise. While mobile devices certainly play an everyday role in our businesses and activities, selecting the best app for businesses can be challenging.

That is because you may want to have business apps that do multiple things: collect, store, and transfer documents across different devices and through different communication channels like wireless, wired, and Bluetooth. In addition, you may want an app that handles your enterprise resource planning activities, and one that responds well with your social media followers, mostly online clients and prospects.

In this article, we discuss the most important apps for small and medium-sized businesses. The best mobile apps offer superior functionality while also driving value and growth.

So, what are the best apps for businesses?

1. Microsoft 365

Microsoft Office recently rebranded to Microsoft 365 and is the best suite for small businesses. Microsoft 365 suite entails different apps that are powered with diverse capabilities. The apps include intelligent capabilities like ideas for Microsoft, Excel, advanced security features, teamwork, and real-time collaboration. Microsoft 365 allows licensed users to deploy the software to five PCs and MACs, five mobile devices, and five tablets.

Microsoft 365 boasts superior connectivity and productivity across your enterprise. The software contributes to streamlined knowledge because information can be shared through cloud document management. There’s enhanced mobile access anywhere and anytime, leading to productivity due to round-the-clock work. Intelligent process automation, and social capabilities, are some of the features that make Microsoft 365 a must-have for businesses.

2. Wave

Financial management is a critical function of any venture. The ability to oversee and manage your finances from anywhere is critical, and Wave gives you billing, invoicing, and accounting software for doing business mobile. This mobile app is designed to help entrepreneurs sync bank accounts, balance books, and connect to their bank accounts anytime and anywhere. Accessing cash flows anytime and anywhere is quite indispensable for a successful venture. That is why small businesses are using Wave as a money management solution.

The main leading features of Wave include:

  • Wave allows businesses and individuals to create and send invoices to anyone and from anywhere. You receive notifications anytime an invoice is viewed, paid, or due.
  • Wave allows you to set up recurring billing for regular or returning clients. Payment information syncs with the account’s function.
  • Wave provides a receipt scanning feature which means that you don’t have to keep paperwork. Once you scan financial documents or information using the app, Wave automatically syncs it with the account.
  • Wave makes it possible to create accounting reports showing losses, profits, cash flow, and sales tax.

Wave provides customized money management and billing solutions, enabling businesses to stay at the top of their invoicing and accounting tasks.

3. RingCentral Office

RingCentral Office is the best selection for businesses looking for a perfect phone system. RingCentral Office not only comes with lots of features and capabilities; it is affordable too. This app offers a cloud-based phone system built around business services. So, it’s fine to use RingCentral Office on any endpoint with a browser: tablet, PC, smartphone, and Apple iPod.

RingCentral Office offers some basic plans that include: a phone system and call management and phone rental options for desks and conference calls. But, it’s the pricing tiers that give RingCentral Office an edge over other phone management apps out there. RingCentral Office app combines multiple features at a fair price.

RingCentral Office further provides a contact center as a service and unified communications as a service, which means that it offers the enterprise experience for small and medium-sized enterprises. In addition, the app can deliver a communication platform as a service. It gives you access to a developer’s networks. That means that you can use any APIs to customize and integrate your phone systems and other software in your business.

4. Avast Business Antivirus

With the increased adoption of digitized solutions comes the risk and threat of cyber-attacks. That is because attackers exploit the systems and networks that support critical business operations. One way to protect critical business systems is by using a trusted antivirus from a renowned developer and supplier.

Avast business antivirus delivers on its promise. This antivirus is an excellent endpoint suite that gives you various suites such as email protection, firewall, antispam, and antivirus for end-to-end security. When compared to the standard version, Avast business version provides Exchange and SharePoint protection and a plethora of tools for your servers. This software ranks as the best business software security solution for businesses.

5. Amazon Web Services

Amazon Web Services AWS is the world’s most adopted and renowned cloud platform. AWS has over 100 fully-featured services from different data centers. AWS offers strong computing power, database storage, and content delivery to help enterprises scale exponentially. Amazon Web Services runs applications and web servers in the cloud and thus hosts dynamic websites.

The benefit of Amazon Web Services is that it’s easy to use. This cloud platform allows vendors and application providers to securely and quickly host their apps, whether using a new SaaS-based app or an existing app. In addition, the AWS is flexible that enables you to select the operating system, database, and web programming platform. Amazon Web Services further boasts of its cost-effectiveness, security, reliability, and scalability.

6. Square

Square is a point-of-sale POS app that enables businesses to streamline their sales activities. Square is designed with superior functionality allowing you to ring up customers and close sales in minutes. Indeed, the best point-of-sale apps like Square can be customized to fit your business needs and industry requirements. Restaurants, for example, can use Square for table management and kitchen coordination activities. Retail stores, on the other hand, can use Square for its diverse retail management functions.

What’s crucial is that Square is easy-to-use and provides superior functionality and a clear interface. The Square company offers transparent and fair pricing. The app is mobile-friendly and works collaboratively with Androids, iPhones, and iPad. For small and medium-sized enterprises that don’t need advanced functionality, Square has a free trial plan.

NS804 – Developers of Best Mobile Apps

NS804 is an app development company with years of experience in app design, development, and maintenance. NS804 talented developers can help you design your app from inception to completion while enabling you to enjoy smooth, advanced functionality and scalability. NS804 development team optimizes your app’s functionality and delivers best-in-class app functionality.

NS804 can surely help you ace your next mobile app development project with a diverse specialty in android app development, IOS app development, app store optimization, UX/UI design, and minimum viable product MVP development. And with our cost app calculator, you get to know exactly how much it will cost to develop a new app from scratch.

Contact NS804 for the best mobile app development solutions.

UX Vs. UI: The Differences Explained

All appreneurs and app developers need to know what UX Vs. UI differences mean in detail. And that’s because it’s easy to confuse these two terminologies since they seem so similar. But they’re not, and it’s common to unintentionally misrepresent these two terminologies when explaining them to the ordinary layperson. 

Obviously, as a professional developer, you would never want to do that, so it’s best to have a clear understanding. Below, we’ll briefly delve deeper into the matter and demystify all elements surrounding UX Vs. UI key differences.

What Exactly Is The User Experience (UX)?

Just as the term suggests, the user experience focuses on how the end-user interacts with a company, including its products and services. And yes, this means all aspects thereof. And not just the range of features or whether a product or service is satisfactory, but where it surpasses expectations.

So, the user experience and UX design also focus on delivering a high-quality experience. And that means that a company must excel in multiple disciplines to pull it off successfully. 

A company may need to have staff on hand or outsource for the following: engineering, graphic design, industrial design, interface design, and marketing, to name a few. And then seamlessly merge all these disciplines so that they naturally fit into the company’s business processes and brand image.

What Is The User Interface (UI)?

Most desktop, mobile, and web apps have some form of UI that makes it possible for users to interact with these applications. Every good UI will have easy-to-understand and attractive visual cues consisting of drop-down lists, buttons, icons, images, text, and even 3D objects that await user input. 

And once the user initiates an input action, the UI will provide the relevant feedback. This may result in executing a task, changing a page, or giving an auditory response. 

Usually, the most common input devices include the mouse, keyboard, and touchscreen. And the most common output devices include the monitor and speakers.

UX Vs. UI: What Are The Main Differences?

We’ve briefly explained what defines the user experience and the user interface. But here are the most significant differences between UX and UI: 

  • UX focuses primarily on the entire project, from concept to development and deployment. On the other hand, UI mainly focuses on the design of the app.
  • UX usually includes market research and pinpointing the needs of users. But with UI, it’s more about the design of all visual components and how they impact the user experience. 
  • UX is about ensuring that the app meets its objectives and provides the necessary functionality. And UI centers around the quality of user interaction with the app.

The Bottom Line

Understanding how UI Vs. UX differences can impact a project is essential. Especially, if you need to communicate these differences to clients, staff, and stakeholders clearly and concisely. So bookmark this article and refer to it anytime you need a refresher. Contact NS804 to learn how we’ll help you create apps with outstanding UX/UI that will awe your users!