IOS Development Richmond, VA

IOS development is a critical step of any mobile app development process. That’s because there were more than 1.2 billion iPhone users globally at the start of 2022. And this number is expected to grow soon. The APP Store gives users from every part of the world the opportunity to discover and download apps that meet the highest levels of security, quality, and performance.

This is exactly why developing an IOS mobile app with quality in mind is critical. App Store prioritizes and gives preferences to seamless, smooth, and quality apps that answer the most pressing of customers’ questions. So, if you’re a mobile developer or running an enterprise that ultimately needs one, you’re in the right place.

This article will explore some benefits of IOS mobile app development and give you tips on how to approach mobile app development – of course from an expert. In addition, if you need some mobile app development services in Richmond, worry no more because we already have you covered.

Why IOS Mobile App Development Richmond?

1. Elegant user interface

The first impression of an app is critical in its adoption and overall usability. That’s why it’s the responsibility of every mobile app development company to provide a superior user interface that’s appealing and satisfying.

A smooth user interface works proportionally for the customer. The smoother and more appealing, the stronger the relationship between the business and its target customers. Therefore, if you’re looking for IOS mobile development, in Richmond, ensure that the development project delivers an elegant user interface.

2. Tech-savviness

The iPhone has clearly distinguished itself as a tech-savvy device for like-minded users. That means that the typical iPhone user is a tech-savvy consumer who’s attracted to and impressed by innovative products.

So, if you’re developing an IOS app, think of developing a product with robust features. iPhone lovers are highly receptive to innovative and equally evolving products and apps. Your goal in developing a mobile application is to produce a product that will cause turbulence in the market and keep your head afloat from the competition.

3. Strong security

One of the primary advantages of IOS development is the high-end security protection provided by IOS. There’s no denying that every app developer must consider the security safeguards that protect data against theft, duplication, and encryption.

The primary purpose is to protect customers against phishing and hacking attempts, thus preserving their data, privacy, and security. So, it’s the responsibility of every app developer – customers, developers, and companies – to prioritize security in the IOS mobile app development.

4. Capital returns

Did you know that IOS app users are more likely to pay for an app than Android app users? So, developing an IOS app gives you better monetization opportunities than Android. However, it’s always advisable to consider a cross-functional app that can function in Android and IOS.

In addition, every app in the App Store must meet stringent criteria of security, usability, and experience. This means that every app in the App Store is worthwhile and helpful. Investing in an IOS development project will not only give you returns on investment, but will help you retain a large chunk of your clients.

5. Superior user experience

50% of customers uninstall their apps a week after installing them because of usability issues. Fortunately, this is not the case with IOS mobile app development. Apple has built a superior product for its customers because of fantastic software, superb customer service, and faultless hardware.

In addition, the contentment that Apple users derive by using such a superior product cannot be downplayed when considering whether to invest in Android or IOS development. Investing in IOS development fits into Apple’s overall culture of quality, functionality, and superiority.

Mobile App Development Services, Richmond

Richmond is a thriving capital that boasts hundreds of small, medium-sized, and large businesses. As an independent city with slightly over three hundred thousand people, Richmond Virginia is the fourth most populous city, and thus a business hub in the region.

Running a business in Richmond demands thrust, creativity, and innovation. This is because Richmond is home to one of the world’s leading brands – Walmart, Amazon, Infosys, Deloitte, and many more.

Luckily, mobile app development services will ensure that your business gets both a digital and physical presence. Mobile app development has been lauded as one of the most creative elements of modern-age businesses.

This means that leveraging mobile app development services will enable you to succeed in your digital marketing efforts by capturing an upstream of online customers.

Some of the benefits of IOS mobile app development in Richmond include:

  • Target customers. IOS mobile app development enables you to zero down on high-value customers. That’s because Apple users are tech-savvy and highly receptive to innovation and evolving technologies.
  • Returns on investment. It has already been established that iPhone users pay more for apps than Android users. That automatically means that your IOS app stands in a better monetary position than a typical Android app.
  • Quality. IOS mobile app development process is complicated and requires the latest software version. However, the results of IOS mobile app development are superior and superb, giving you better functionality and app control than a typical Android app.
  • User experience. Did you know that on average IOS apps are better and more impressive than Android apps? Investing in IOS development gives your app an edge, especially in a highly competitive and ever-changing landscape.
  • Faster development process. Unlike Android app development, IOS app development is faster, easier, and less expensive. However, all credit goes to Apple’s excellent programming languages that make app development a rewarding experience.

It’s critical to note that IOS development remains the best mobile app development for new and upcoming owners who want to remain ahead of the pack.

NS804 – Trusted IOS Development, Richmond

NS804 is a seasoned developer of superior mobile app solutions for Android and IOS. However, our years of designing and experimenting with IOS apps enable us to prefer IOS apps to Android apps because of speed, functionality, reliability, and security of IOS.

So, if you’re starting or simply looking to reinvent an existing mobile app, you’re in the right place. NS804 works with talented software developers and project managers who can design your app from concept to completion.

In addition, we provide a minimum viable product allowing our customers to experiment with a prototype of the app before going full-flung. Part of our provision is a mobile app calculator that lets you determine how much you will pay for a specific type of app.

So, whether you’re starting or improving on an existing project, NS804 will support all your IOS development efforts with precision and expertise.

Contact NS804 for superior IOS mobile app development solutions.

Troubleshooting Play Store Downloading

Android is one of the most popular operating systems with over a billion users spanning over 100 countries. In 2021, Google Play users downloaded 111.3 billion apps from 78 billion in 2018. Play Store, Google’s leading app marketplace, continues to enjoy a significant reputation among mobile app users, especially owing to its ability to offer free and paid apps.

So, if you’re a play store user and are stuck when downloading an app or your Google Play Services keeps stopping, here’s a basic troubleshooting guide.

1. When you can’t open the Play Store on your phone

If your app can’t load or crashes when it opens, check whether you have a strong network connection. You can also check your storage space and whether there are any Android system updates.

2. Troubleshoot problems with only one app

In most cases, you’ll be dealing with one app at a time. So, when faced with an app bug or problem, uninstall and reinstall the app. Firstly, check whether the app is available for your device, then install it. A simple uninstalling and reinstalling will do the magic.

3. Force close the Google Play

Sometimes force closing the Google Play Store app is all you need to get an app up and running. You can force close your Google Play App by swiping away on the multitasking app switcher. You can also do this through the settings.

  • Open app settings app
  • Go to apps
  • See all apps
  • Tap on Google Play Store
  • Hit Force Stop
  • Okay

Force closing the Google Play App is an effective troubleshooting technique if your Google Play Services keep stopping.

4. Turn on Airplane Mode

Turning the airplane mode on and off can get an Android app up and running. This is not a complicated process and it’s safe. So, next time your Google Play Services keep stopping, try turning on airplane mode.

5. Restart your router

You’ve fixed a Wi-Fi issue once or twice by simply restarting your router. While it may not make sense, give it a try and you may fix an app issue if your Google Play Services keep stopping. Restarting your router gives your phone a refreshed internet connection, allowing all apps to download and operate seamlessly.

6. Restart your phone

Something as simple as rebooting your phone may do magic. Restarting your phone may solve some serious smartphone problems and may only take a minute or two. So, next time you’re facing a serious app issue when play store downloading, try rebooting your phone and installing and reinstalling the app. This trick will automatically fix the problem.

NS804 – Fixing Play Store Downloading Problems

NS804 provides custom mobile app development solutions for both Android and IOS. We strongly believe that one of the most common problems with apps is poor design and poor implementation. That’s why NS804 is interested in individual developers, aspiring app owners, and businesses to deliver trusted app solutions.

So, if you own an app and you’re experiencing a problem, look no further. At NS804, we provide custom mobile app fixes, allowing your app to answer your customers’ most pressing challenges.

Contact NS804 for time-to-value Android mobile app development solutions.

10 Mobile App Development Questions, Answered

Mobile app development strategy is now a priority for most businesses. That’s because of the rapid uptake of mobile apps that has transformed the mobile app landscape.

However, for most businesses, small and large, successfully bringing an app to the market demands substantial research and strategic planning. So, there are several questions to consider when you begin the mobile app development journey.

Understanding these ten questions will help you identify the best mobile app development strategy for your enterprise.

1. Is a mobile website sound enough?

Your business objectives will guide your decision to design a mobile app or a mobile website. For instance, if your objective is to offer mobile-friendly content to a wide range of people, a mobile website can be an ideal choice.

Mobile websites present a great way to put valuable content in the hands of your target audience. Unfortunately, mobile website users have exceedingly high expectations of functionality and quality that sometimes these websites cannot deliver.

2. How feasible is my idea?

Most small and medium-sized enterprises struggle with this question. They wonder about the feasibility of their app idea, often struggling to understand whether they should put huge budgets on app development and maintenance.

Well, the best way to know whether your idea is feasible is to test it. You have to design a prototype, take it to your target market, and see whether there’s something valuable in it.

There’s no way to know whether your app idea will succeed if you haven’t taken it to the field of real prospects or at least seen how apps of similar nature have performed before.

3. Who is my target audience?

Most businesses and individuals fail to know who exactly is their target audience when developing an app. Always know your app’s end users before kick starting the app development process.

To know your target audience, conduct a comprehensive study of your app’s user demographics. Focus the research on identifying the users’ buying habits, age, challenges, and locality. In addition, research on how much time they spend on devices, their preferences, and interests.

4. What’s my mobile app category?

Knowing your mobile app category will significantly help you cut your mobile app development costs. While knowing your app’s category is a no-brainer, your app should be designed in such a way that it can fit into any categories available in both Apple Store and Play Store.

Knowing your app category will reduce your competitive research time. In addition, knowing the primary and secondary categories will help you narrow down the most appropriate or potential clients for your app.

5. How can I validate my app idea?

This is a question that’s asked by most mobile app developers. Individuals and businesses that want to integrate mobile apps into their digital strategy wonder how they can actualize their dreams and validate their ideas.

The answer to this simple question is: you can validate your idea by using a prototype, a Proof of Concept, or a minimum viable product. Alongside validating your idea, a Minimum Viable Product allows for client and stakeholder participation, eliciting new ideas and revealing new areas of improvement.

The prototype or minimum viable product ensures that the entire team contributes to the project through the product life cycle stages. So, if you want to increase the chances of your app’s launch and eventual success, using a proof of concept POC or a minimum viable product may help you attain that goal.

6. How will my app make money?

This is a question most individuals struggle to answer. So, making money with your app depends wholly on your app monetization strategy. Selecting the right monetization strategy or a combination of strategies will help optimize your app’s performance and usage.

As you seek to monetize your app, look for a model that will generate income without compromising on your app’s overall performance and functionality. For example, the subscription monetization model works based on music and video subscriptions, while the in-app purchase model is perfect for products and free-to-play games.

Carefully consider how you monetize based on your market research, user base, and product. Doing this will not only guarantee profitability but will substantially increase your success.

The most common app monetization strategies include:

  • Subscription
  • Freemium
  • In-App purchases
  • Pay per download
  • Advertising base

It’s important to note that regardless of your app’s monetization strategy, it’s not an afterthought. Your initial plans must capture your app’s idea and its monetization strategy.

The last thing any individual or business wants is to invest in a product that has no long-term returns on investment. So, carefully define your app’s monetization strategy straight from the beginning.

7. Hybrid, native, or web?

Selecting web, native, or hybrid can make or break your app’s mobile strategy. In addition, deciding to build your app as either a native, hybrid or web involves many factors for consideration.

Benefits of Native Apps

  • Deliver the best performance
  • They’re interactive, intuitive, and smooth
  • Allows developers to access the full feature set
  • A superior user experience
  • Approved by its operating system, ensuring compatibility, quality, and security.

Advantages of Web Apps

  • Web apps are relatively easy to maintain
  • They’re less expensive upfront
  • Do not have to follow standard OS protocols
  • Web apps can survive in all operating systems and platforms
  • Updates are not done from a centralized store – web apps update themselves automatically when the app loads

Advantages of Hybrid Apps

  • Only one codebase is needed for hybrid apps
  • Hybrid apps have access to a device’s internal API
  • Hybrid apps don’t need a web browser

The initial cost of a native app may be higher. However, you’ll save money and time in the long run.

8. Should I outsource my mobile app development?

Many companies have many items to consider when starting with mobile app development. One of these questions is who’s going to build the product.

Outsourcing mobile app development comes with flexibility, experience, and expertise, alongside an in-depth knowledge of new trends in technology.

9. Are there similar apps in the industry?

Competition holds a special place, not just in developing a new mobile app; but also in determining or predicting the future of that specific app. The first step in the competitive analysis is to know whether there are any competitor apps in the market.

Obtaining this information will not only help you know what elements or items your app must have, but will give you insights on what you should consider in the future to remain sustainable.

10. How do I protect my app idea?

One of the most commonly asked app development questions is how to protect your app idea. Well, the truth is that you have control of your app until it’s launched in the market. However, once launched, competitors will copy whatever attributes they see fit. And some competitors may duplicate the entire app idea.

So, while you’re at the ideation towards conceptualization stage, you can protect your app idea by signing a non-disclosure agreement NDA with the app development companies you’re involved with.

At the end of the day, the best way to protect your app idea is to work on it before your competitors do. And working on it means constantly adding new features and looking for new ways to improve the app’s overall functionality.

NS804 – Masters in App Design, Development and Deployment!

NS804 is a leading and trusted provider of mobile app development. With vast experience in app design, development, and deployment, NS804 has helped thousands of clients meet their app development goals.

NS804 offers expertise from inception to completion, helping you transcend the app development journey.

Contact NS804 for timely mobile app design, development, and deployment.

These are The 14 Things Customers Want in an App

Designing a mobile app is not enough. Your mobile app must be able to communicate and interact with customers in meaningful ways. Think of a mobile app as a chatbot that talks to customers, responds to their questions, and executes commands.

So, your mobile app must go beyond physical appeal and encompass deep functionality and usability.

This post looks at several things your customers want in your app.

1. Rich experience

You must offer a unique customer experience for your app to capture the right audience and to be downloaded everywhere. Without thinking carefully about your target audience and their needs, you may duplicate a mobile browsing experience in an e-commerce app.

So, ensure you do thorough research to identify how to offer the best user experience. Look at ways to do things differently and offer unique and rewarding experiences.

2. Intuitive and easy navigation

Your app must be navigable to catch the right audience and retain them. Creating an intuitive and navigable app means incorporating simplicity, eliminating clutter, and being selective about the most crucial features you want to include in the front interface.

Documented research shows the number one reason users gave for deleting an app was that they didn’t use it. But if you find users using your app regularly, that doesn’t guarantee that your app is safe from being deleted.

14% of app users admitted to deleting an app they found hard to use. The overall usability and intuitive navigation are key features users look for in mobile apps. And mobile developers must always be on the lookout for how to deliver superior mobile experiences.

3. Simple check-out

Nothing is more strenuous to online shoppers than the check-out process. Users find check-out processes poorly designed and difficult to navigate. Sometimes, check-out processes threaten to compromise users’ personal and financial information, especially when credit card information is not well-processed or the debit card is debited twice.

So, ensure that you seal all the check-out loopholes and make the check-out process easy and seamless. Indeed, reputable online shopping stores ensure that customers only key in their credit card information once during their first purchase.

The system automatically recognizes this credit card information anytime the user makes future purchases. So, ensure that your customers do not have to key in their credit card details anytime they purchase from your app.

4. Personalized experiences

Everywhere you go, online stores and business organizations strive to make their online customer shopping experiences more personal. So, it should be no surprise that personalization is a critical element of mobile shopping.

In an e-marketing survey, more personalized mobile and mobile app experiences were the leading user expectation for the future. And to stand out in the mobile app space, businesses must put personalization at the center of their mobile app development strategy.

5. Simplicity

You can do many things to your mobile app as part of your mobile app development efforts. However, unless those cool things align with the needs and wants of your target audience, you may end up doing more wrong than good.

So, cramming your mobile app with features that are not important for the end users may end up compromising overall usability and functionality. We all know that users crave intuitive app navigation, which means simplicity is vital in maintaining this simple and navigable capability.

You must make a simple, usable design a key guiding factor of your design.

6. Demo

Although your customers will not tell you, giving demos of products and services in your app will do more good than bad. Often, demos provide solid proof that a product exists and works as demonstrated.

So, ensure that your app can support product demos.

7. Tracking

If your website doesn’t provide order tracking capabilities, ensure that your mobile app has this functionality. Greater transparency and quick shipments are critical for your customers. So, your mobile app must have an order or product tracking feature that allows them to keep track of their products wherever they are.

8. Returns

All customers yearn for a convenient and flexible experience anytime they buy – before, during, and even after buying. Companies like Zappos incorporate easy returns within the app.

9. Reviews

Customer reviews are the epitome of proof, especially in online shopping. Social proof is a great way to boost sales, especially if your customers offer honest, unique, and transparent reviews about your products and services.

So, your customers want social proof that your products are authentic and credible. This certainty comes from giving positive and accurate reviews and integrating these reviews into your mobile apps.

10. Support

If you will offer discounts, demos, and returns in your app, support is not optional – it’s mandatory. Giving support means including direct lines to live chats and customer service to ensure your clients’ experiences remain perfect and untarnished.

The emergence of customer support systems has provided immense capabilities to address most of the recurring customer service issues. However, it’s important to note that offering live support through chats or even phone calls is a good way of keeping in touch with your customers – and ensuring they get the best customer service.

11. Security

Online and data security is a critical element and requirement for every online user. Every user needs online security anytime they want to use a new app. It’s advisable to take verified and prior measures to protect your app from malware attacks and hackers who may want to steal your customers’ information.

Remember that when you’re launching your app and when your app is taking off, hacker attempts and malware attacks may scare away potential users – and fail a promising app.

12. Image resolution

This attribute of a mobile app is overlooked, although it is a critical element of any design work. All your images must be crystal clear and with the perfect resolution.

A good image resolution is equally as important as easy and simple navigation. Proper picture display keeps the audience engaged. The quality graphics and fine detailing on your app help bring users closer to your app, making their stay worthwhile

13. Flexibility

All customers want to use your app in virtually all operating systems – be it ios or android. So, ensure that your app can operate in all operating systems and eliminate any restrictions.

That’s because there are many operating systems available for smartphones. So, make your app available on most of these operating systems to maximize your app’s output.

Always remember the different screen sizes and resolutions of different smartphone devices before uploading your app to keep your audience satisfied and engaged.

14. Notifications and updates

Last but not least, your app must contain notifications and updates. Notifications act as information networks that update customers on payment information, new products, demos, offers, and other important information.

In addition, notifications and updates help keep your app more relevant and fresh to your customers. You can keep your target audience engaged and notified of new features using notifications like SMSs, email, and social media.

You will keep your audience engaged and satisfied if you add revisions to your app.

NS804 – Keeping Customers Engaged by Acing Your App’s Performance!

NS804 is the leading provider of custom mobile app design and development. NS804 provides design and development solutions tailored to your unique business needs.

So, whether you’re a start-up, a medium-sized enterprise, or a large corporation, you can rest assured that NS804 will provide superior mobile app design solutions that answer your customers’ more pressing questions.

Contact NS804 for time-to-value mobile app design and development solutions.

App Commerce Trends of the Future

The mobile app industry is thriving due to the high uptake of smartphone technology. The increased consumption of smartphone devices alongside higher internet penetration rates leads to a corresponding growth in mobile apps.

According to published statistics, there are 6.3 billion smartphone users globally. And if you factor in the 1.14 billion tablet users globally which are growing exponentially at a rate of 26%, you realize just how reputable and promising the mobile app market is.

In 2022 alone e-commerce sales are slated to exceed $430 billion. The e-commerce sector is growing as retailers respond to consumers’ increased uptake of smartphone devices and mobile apps.

So, retailers that want to maintain a competitive advantage must watch out for new trends that will define and shape the mobile app landscape.

Let’s take a look at some app commerce trends of the future.

1. Shopping via mobile apps

Credible statistics show that 72% of e-commerce sales happen on mobile devices, with 85% of customers opting for mobile apps for their day-to-day shopping. Evidence has shown that the continued adoption and the rising preference for mobile app shopping are due to the speed these apps function. Already, consumers are finding mobile apps speedier, agile, robust, and ultimately convenient.

2. One-click purchasing

One-click is a term first postulated by the world’s leading retail giant Amazon to mean ‘making all purchases with one click. One-click purchasing allows consumers to buy all products from a store without necessarily having to key in their personal or purchasing information.

You only have to click and all information keyed in including:

  • Billing address
  • Shipping address
  • Credit card number
  • Email address
  • Card verification number
  • Customer name

Retail outlets that use one-click purchase options allow customers to complete all purchases using data from previous purchases. So, you don’t have to key in all the personal and credit card information anytime you make a purchase.

Point to note: Although the one-click app commerce trend is a convenient option with many benefits, the biggest question is security. Consumers must remember that the one-click drift relies on an intermediary getaway payment system.

This intermediary getaway is PCI-certified, so your information is safe and secure. So, you don’t have to worry because there are sufficient security configurations to protect your personal and credit card information.

3. Social commerce

Customers are converging on social networking channels now more than ever before. Your customers, too, are always on social media – Facebook, Instagram, Twitter, LinkedIn, and many more. So, it’s easier for your product (or service) to catch their eyes on social media sites than on your website.

One of 2022 leading mobile commerce trends is using social media for mobile commerce. Brands and businesses are increasingly converting their social media following into actual sales by reinventing how they communicate to this social audience.

While many e-commerce enterprises have tried and succeeded, most enterprises find that converting social traffic into product sales is a conundrum. Navigating from a social media conversation or post to product sales appears an uphill task that requires remediation processes.

Luckily, the social commerce trend has come to solve this challenge.

4. Augmented reality

Augmented reality is one of the latest kids on the block in technology and user experience. Augmented reality continues to elevate the mobile commerce market by giving it a complete sensory experience.

Augmented reality allows users or viewers to virtually try on, personalize, and even fit products at the convenience of their homes or offices. In addition, consumers can augment the real world using real products while seated back at home.

The four key strategic benefits of augmented reality in shaping app commerce include:

  • Unique customer experiences. The first benefit of augmented reality in transforming mobile commerce is that it provides the best customer experience by blending both the physical and virtual worlds.
  • Eliminates cognitive overload. Have you ever tried repairing something by referring to a manual? Well, the process can be tedious and mind-boggling, especially considering that you have to refer to technical drawings or specifications to arrive at the desired outcome. Augmented reality presents information in easy-to-process digital snippets, sparing the user from processing complex pieces of information or data.
  • Heightens user engagement. When augmented reality first became popular, it was confined to gaming and entertainment. However, today, augmented reality has extended its use to many other applications that add tangible business value.
  • Competitive differentiation. It’s critical to differentiate yourself in a market where every seller offers the same products or a homogenous line of products at the same price band. Augmented reality lets mobile apps set themselves apart with creative campaigns and attractive snippets. The 360-degree visual and sensory experience offered by augmented reality sets most apps aside from their competitors.

There’s no denying that recent developments have revealed something exciting about us as humans. As a human race, we spend more time immersing ourselves in screens.

And so with time, our realities become deeply integrated or ingrained with digital experiences. Indeed, we tend to see a product as superior or inferior based on its ability to indulge or conform to our digital experiences.

As a result, building your app by considering this aspect of human nature may help you achieve the desired results, especially when embedding augmented reality in your m-commerce app.

5. M-Commerce

Aside from e-commerce, there’s a corresponding growth in m-commerce. M-commerce refers to buying using smartphone or tablet devices. M-commerce has grown because of the growth and uptake of smartphone devices or endpoints.

As a result, with 6.3 billion smartphone users globally, it’s now possible to understand why mobile commerce is the new frontier in a world with a web of heavily interconnected endpoints – mobile phones, laptops, tablets, computers, and even wearables.

6. Voice shopping

Voice apps like Alexa and Siri have been growing over the last decade, thanks to massive improvements in artificial intelligence and machine learning. In addition, how voice search is used and applied in different contexts has changed drastically.

Today, home appliances are utilizing voice search in day-to-day tasks like changing channels using remotes, switching lights, and controlling entry points like gates, doors, and entrances.

People also use voice search to check weather conditions and to tell their audio systems to stream music.

However, today, voice search has gradually penetrated the e-commerce market. Indeed, credible research shows that the voice market is expected to reach $40 billion by 2023, up from $2 billion less than half a decade ago. This growth represents a 1000% increase in just four years.

So, it’s possible to see that voice search and personalization, in general, are critical trends in the mobile commerce market.

7. Mobile chatbots

Chatbots have existed for decades. And perhaps you’ve ever interacted with a chatbot at some point in your life. In fact, we are already interacting with chatbots anytime we order from our favorite restaurants or even speak with an agent for a TV or cable company.

And while chatbots have become a common scenario in our day-to-day lives, these bots have not fully penetrated the mobile commerce market. However, this is likely to change in 2022 and beyond.

Just think about all the benefits of chatbots. Imagine if you can integrate chatbots with mobile apps to help improve the customers’ shopping experience.

So, in 2022, e-commerce stores will be embedding chatbot features in smartphone apps. This new trend will revolutionize e-commerce, making bots the center of focus in consumer interactions and customer support in general.

NS804 – Futuristic Approach to Mobile App Commerce

NS804 is a leading provider of mobile app solutions. NS804 provides mobile app design and development solutions – from inception to completion.

Today, NS804 believes that the mobile commerce market is changing, and businesses must adopt new trends in app adoption and use.

So, at NS804, we believe the best way for businesses and brands to grow and evolve is by adopting a futuristic mindset to app commerce.

Contact NS804 for mobile app design and development solutions.

 

Cost of Developing a Fitness App

A fitness app is a mobile, desktop, or web application that lets users track their health and fitness activities or workouts.

A fitness app meets your health and fitness activities. Fitness apps mainly consist of features for tracking workouts, monitoring physiological body rates, and logging exercises.

Fitness apps share one or more features with health and wellness apps. Some popular fitness apps include Fooducate, MyFitnessPal, Glo, Zones for Training, and Sworkit.

What’s the Typical Cost of Building a Fitness App?

The cost of a fitness app will vary depending on depth, scope, and target users. In addition, app development costs will vary from one app development partner to another.

However, although there are variations in the cost of fitness apps, most vendors or designers will charge an average of $15,000 to develop a solid fitness app. However, this cost is variable. A fitness app can range from as high as $30,000 to as low as $5,000.

In addition, an app with a limited number of features, also called a minimum viable product MVP, will be more affordable and easy to test than an app with extended functionality.

So, it’s advisable to weigh your options before settling for a fitness app.

Factors Affecting the Cost of a Fitness App

Many factors affect the cost of a fitness app. It’s crucial to understand the average hours and total costs (or individual costs) incurred in developing a fitness app to account for the total costs.

Building an efficient and fully scalable fitness app demands an end-to-end understanding of individual material costs as well as the hours of labor. Here are additional factors that will ultimately affect your fitness app development cost.

1. Platform choice

The platform where you’ll launch your app – whether Android or Ios is a defining factor in estimating the cost of your fitness app. Android and IOS are two leading platforms dominating the mobile app marketplace.

Creating an app for each version will take double the time and cost. That’s because you need specific programming languages for the web, mobile, and desktop computers. It’s advisable to choose cross-platform development solutions unless your project is large-scale or whether it targets specific Android and IOS users.

Fitness App Development Costs – Cross-Platform vs. Native
Platform Cross Platform Native
Development Hours Development Costs Development Hours Development Costs
Android + IOS + Web 600 – 800 $150,000 – $250,000 750 – 1000 $200,000 to $300,000 (and $20,000 extra for additional platforms).

 

2. Type of fitness app

You can also calculate the cost of your fitness app based on fitness category levels. Knowing the fitness app type you want to develop can substantially improve your expenditure throughout the project.

Here are some popular fitness app categories and their average costs.

Fitness app category Fitness app sub-category Average cost
Wearable apps Heart monitoring $15,000 – $50,000
Oxygen monitoring
Pulse monitoring
Fitness activity tracking apps Run tracking apps $30,000 – $125,000
Cycling tracking apps
Gym tracking apps
Workout and fitness apps Personal training apps $50,000 – $100,000
Exercise apps
Gym workout apps
Nutrition and diet apps Diet apps $15,000 – $90,000
Food intake app
Nutrition app
Yoga apps Mixed yoga apps $10,000 – $25,000
Yoga workouts
Yoga for beginners
Meditation apps For breathing $20,000 – $100,000
For sleep
For mindfulness

 

3. Location of the developer

Finally, the location of your fitness app developer will affect your app development costs. Developers from different regions tend to have different hourly rates.

Generally, countries like the United Kingdom, the United States, Canada, and Australia tend to charge on the higher end, while developers from India and Ukraine charge relatively lower.

Always work with trusted experts for the best possible solution for your fitness app.

What Makes a Good UI Design

The user experience is the most common front-end, interactive feature in any app, website, or dashboard. The user interface supports all human-computer interactions.

The user interface provides a navigational platform to control software. Think of a user interface as an application programming interface that links users and a computing system, the back-end.

Although a user interface can take many forms, it accomplishes two fundamental purposes:

  • conveying information from users to machines
  • conveying data from machines to users.

The most important features of a great user interface design are:

1. Simplicity

Simplicity is the centerpiece of any navigation. Easy navigation depends on a highly simplistic user interface. So, the user interface design must be succinct: it must communicate the most with the least. The designer must ensure less navigation and fewer mouse clicks to accomplish any app or website task. It’s important to add new features only if they’re essential and bring substantial value to the application.

2. Consistency

Your user interface must deliver consistent browsing and search results. Consistency achieves stability and eliminates ambiguity and information chaos. Designers should apply size, typeface, and style conventions to screen components to improve readability and learning.

3. Intuitiveness

Intuitiveness is the most important detail of a great UI design. Intuitiveness means that users can easily learn your interface and quickly pick it up. Intuitiveness implies the ability to get accustomed to your app’s interface, element spacing, and overall layout. Intuitiveness means something that can be understood easily and applied with ease.

4. Familiarity

Familiarity is a critical feature of a great UI design. While many designers aim to create intuitive designs, few stop to ask themselves what does an intuitive design mean? Well, intuitiveness means making things understandable and easy to remember. Creating a great user interface concerns familiarity. Designers must aim to create apps that deliver personalized user experiences. Aiming for familiarity will reinforce your app design.

5. Responsiveness

A great user experience must be responsive to users’ needs. Today, most website visits come from mobile endpoints, which is surprising given that it’s convenient to leverage an Android or an iPhone. You encourage users to visit your website frequently and stay longer by having a mobile-responsive interface. Responsiveness is about reducing the latency time and offering a rewarding experience.

6. Clarity

Clarity is an important element in the user interface design process. Clarity signifies that you know what you’re doing and that the interface or platform your users leverage is trustworthy. Achieving clarity in user interface design involves consistency, truth, and simplicity in your messaging. If you aim for consistency, it’ll be simple for users. In addition, if you eliminate ambiguity and incorporate only relevant elements, your interface will be rewarding.

7. Attractiveness

Attraction is about aesthetic appeal. Attraction concerns making elements and layout appealing for prospective and existing users. Attractiveness aims to make the site enjoyable and thrilling to navigate. You can make your site or app efficient, simple, easy to use, and concise – but it will only do well by making it attractive. Your clients or prospective users will not only use a stirring interface; they will look forward to using it once again.

Contact NS804 to achieve a great UI design.

Mobile Apps: Does Your Business Really Need One?

In 1997, Nokia designed a built-in version of the arcade Snake Game that many consider the first app. Over the years, the app market has grown extensively to capture different apps – for gaming, shopping, banking, and many other purposes. Mobile apps are widely being adopted to provide the best use in business process development.

However, it’s worth mentioning that most people perceive mobile apps as a reserve for large enterprises. Most think that mobile apps apply only to established, reputable brands that have a reputation to protect.

Well, if you think mobile apps are for big-boy enterprises like Amazon and Walmart, you’re mistaken. More and more small businesses are adopting mobile apps after understanding that an effective digital strategy transcends beyond simply having a mobile-friendly website.

Undoubtedly, e-commerce has been phased out by mobile commerce, as evidenced by the accelerated adoption of mobile solutions by retail establishments. Today, more than ever, you’ll realize that most enterprises you interact with have a custom app – be it a spa downtown or a corner coffee shop. If you’re not sure whether your business needs a mobile app, here’s what to look out for.

Nine reasons your business needs a mobile app:

1. Customer Visibility

Customer relationship management is taking a new turn with exciting developments in custom mobile apps. The growth of mobile apps allows businesses to connect and reignite touches with their most loyal customers, reinforcing trust, loyalty, and retention.

Statistics show that the average American spends two to four hours a day on their mobile devices. While only a handful of apps make up a bulk of this usage, it doesn’t change the fact that every user has to unlock their phones and scan for apps. Being “available” with a custom business app can be an advantage because it requires a user to spot your brand and their mind subconsciously records your business.

2. Marketing Channel

A custom app can translate into an excellent sales channel, especially if used with diligence and tact. Apps serve diverse functions. They can provide information, store data, process trends, and report insights. One of the biggest advantages of having a custom mobile app is that all the information you’d like to convey to your customers is right at their fingertips.

You’re getting closer to reinforcing your interactions with your customers through features like push notifications. You can remind customers about your services and products. Thus, there’s no doubt that mobile apps are transforming outreach by reigniting touches with clients and maintaining relationships.

3. Customer Connectivity

Smartphones are one of the most personal things; they harbor our personal information – email addresses, credit card numbers, and addresses. Statista reports that 90% of the time spent on a smartphone is spent on downloaded applications.

With mobile apps, businesses can connect with clients on the go. Some offline apps don’t need an internet connection which means that users can constantly check new updates, access notifications, and interact with other users. So, if you find a pressing need to connect with clients on the go, a custom mobile app can be an ideal solution for your business growth.

Industries and companies that can connect with clients on the go include:

  • Transport and logistics. Railway, airline, and sea transport companies can use mobile apps to connect with passengers and allow them to book tickets and do in-app purchases.
  • Travel and tour. Travel and tour enterprises can reinforce their relationships with clients. These firms can use mobile apps to; advertise destinations, arrange bookings, and launch virtual tours.
  • Mining. FIFO jobs present opportunities for professionals and technicians who want to work away from home. Thus, mobile apps that enable FIFO workers to connect with their families directly while reporting and tracking progress remotely is a win.

With the above examples, it’s clear how mobile apps can bridge gaps in multiple sectors and industries.

4. Building Brand Recognition

A custom mobile app can immensely contribute to your business and brand awareness. Below we break down brand recognition into two separate parts to understand how mobile apps can help strengthen your brand.

  • Brand. A mobile app is like a blank paper, an empty signboard. You can make it fun, stylish, entertaining, functional, or informative. But what you want is to create an app that has features your customers will like; an app that’s well-designed and beautifully branded.
  • Recognition. The more often you engage users with your app, the higher their likelihood of interacting with your products or services. Higher app interaction translates to brand awareness and leads to purchases. In advertising, this aspect is called effective frequency. Essentially, seeing or hearing your brand about twenty times is what makes it recognizable or truly noticed.

So, mobile apps are classic channels for fuelling brand recognition.

5. Customer Engagement

Customer engagement is an essential aspect of positive customer relationships. Signs of poor customer engagement include slow welcome, unfriendly gestures, keeping customers waiting, and inflexible appointment times.

Whether you’re selling insurance or renting out gym floor spaces, your customers need a way of reaching you, anytime and anywhere. Having a helpdesk or a messaging feature in your app can make a difference in how you handle customer communications.

For instance, OpenTable designed its business model around customer engagement. Instead of calling restaurants or fast-food chains for a table, OpenTable’s management made it easy for customers to book online on their mobile app. Now, if you think about it, you’ll realize most customers prefer to speak to you via text instead of the phone.

6. Market Competition

Many businesses are gradually adopting mobile apps to streamline their processes: performance, customer engagement, procurement, and spend management. Nevertheless, it’s crucial to note that business apps are still at their nascent adoption stages these days. And this is where you can leap ahead of your competitors. It’s advisable to offer a custom app for your small business and exemplify your forward-thinking approach.

7. Customer Loyalty

Shifts in customer shopping behavior are clear indicators that your business is ready for a custom app. The most important reason you should consider investing in a custom mobile app is customer loyalty. With all the melee and noise out there – billboards, Facebook ads, road sign banners, flyers, flashing signs, coupons, and newspaper ads, we slowly lose our impact on clients because they’re overwhelmed by immense advertising.

Now, it’s time to go back and make a sincere connection with your customers by making them loyal lovers of your product. While a mobile app may not save your business, it’s a way of coming closer to your customers and being just a finger away from your prospects. Custom business apps provide a way of connecting customers with support providers and strengthening client bonds. So, if you’re looking forward to transforming positive customer relationships into lasting value, look no further: custom mobile apps provide lasting solutions.

8. Business Process Optimization

Having a mobile app gives you the option of developing an app for any purpose. For instance, you can have an app that facilitates interactions within the workspace. Alternatively, you can create an app that supports the exchange of files, aggregates statistics, monitors and manages processes.

The significance of mobile apps is that they can effectively be used for the organization and automation of business processes. The creation of products for internal use by the organization is a common practice. With a custom mobile app, you can ensure employee interaction regardless of location. Changing work cultures and emerging “work-at-home” patterns underscore the need for mobile apps.

9. Smart Analytics

Data is the backbone of most business processes because data-driven decisions inform business processes. With a business app, you can collect vast volumes of data for further analysis. For instance, you can collect data that enables you to understand shifting customer preferences, shopping habits, and app usage patterns. Mobile apps can help you know what areas and functions of your business are most important and which ones are least important.

NS804 – Powering Business Transformation with Custom App Solutions

Not all enterprises optimize the power of their websites, let alone custom mobile apps. If you happen to be among the first to adopt mobile app solutions, you can confidently reinforce your market position and edge out the competition. Mobile app solutions provide immense benefits and stand to transform your enterprise’s growth efforts.

You can contact NS804 for inquiries and solutions on mobile app development.

 

Mobile App Development Best Practices

The rising adoption of mobile apps has been driven partly by changing consumer lifestyles. The accelerated uptake of mobile applications is due to the increased need by consumers to shop, bank, communicate, and socialize on social platforms. Thus, mobile apps will continue to have diverse applications in many users’ lives.

There’s no doubt that as the world continues to move faster, business people, from frontline staff to executives, will want to draw insight into their business processes. That’s why NS804 launched mobile app development for individuals and businesses, putting the power of AI-driven and search analytics in the hands of executives and employees.

The global mobile app market was estimated to be $154.05 billion in 2019, and it’s projected to grow at a compounded annual growth rate of 11% from 2020 to 2027. The demand for mobile apps will grow mainly due to internet infiltration, smartphone proliferation, and emerging technologies such as; artificial intelligence, machine learning, and the cloud.

Although the global app market is expected to grow, generating millions of revenues to companies and reaching out to millions of new users, experts predict that not all apps will meet the evolving demand for new apps. That is why 80% of apps developed nowadays fail.

Below, we look at mobile app development best practices:

Mobile App Development Best Practices

1. Unique Value Proposition

Many individuals and start-ups fail to establish an original idea for a mobile application and copy their competitors. Without a unique value proposition, your app is likely to fail and get lost in a myriad of apps out there.

2. User Experience

According to research by Intechnic, users abandon downloaded apps after three or fewer attempts if they find the app problematic. The reason users have a poor app experience is due to unintuitive navigation, long loading times, low latency, and a long registration process. It’s advisable to blend intuitive and useful experiences in the following ways:

  • Reduce the effort required by users to get what they want
  • Break large chunks into smaller manageable portions
  • Offload tasks by setting smart defaults
  • Allow users to save actions and re-engage later. Users expected to continue the browsing journey after leaving the app for a while
  • Focus on user goals but avoid overwhelming users with too many actions
  • Home the pinboard setup – ensure simple walkthroughs, faster email setups followed by onboarding.

A superior user experience leads to higher conversions and retention.

3. User Interface

Make app content the interface and remove unnecessary elements that do not support user tasks. Cards are considered great elements to display actionable content. And it’s advisable to keep the app interfaces light. Remember that the most successful apps are focused on a limited set of features. So, limit your feature set and prioritize what’s important, and cut off the clutter.

Another way of improving the user interface is by using a typeface that works perfectly well in different sizes to maintain usability, functionality, and readability in every endpoint. In addition, use adequate contrast for text because insufficient contrast makes the text blend with the app’s background. Strive for a minimum contrast of 4:5:1 for image text and body text to achieve sufficient contrast.

Other tips for making interfaces invisible include:

  • Use content prioritization to improve the UX and simplify the UI
  • Use direct and simple language for clarity
  • Use legible font size

The user interface is the browsing surface of any mobile application and the lifeblood of any user engagement and user retention.

4. Problem Solving

Most businesses fail to define a specific user problem and thus do not solve a specific demand. If you design an app that’s fully functional and provides a superior user experience but fails to solve a problem, your app cannot be successful. A well-defined problem may sound something like this, “I am a young professional who’s focused on my career and professional development. I work long hours and do not have time to prepare healthy meals. I want to eat better and to pursue a healthier lifestyle.”

5. Monetization Strategy

Businesses conduct thorough market and consumer research, define their goals, prioritize their strategies and build an app that solves users’ problems. However, they still fail to make money off their app development efforts. That is due to the lack of a good monetization strategy. By launching it, you might attract and retain users but still fail to monetize the app.

6. Prioritize Security

It may not seem like a pressing concern right now, especially at the nascent development stages. However, when you critically think about your app for a minute, you realize it will have tons of sensitive information and data. The app will hold information about the company and its stakeholders – customers, employees, suppliers, and partners.

Depending on what your app is used for, you could be collecting sensitive payment information such as credit cards. You’ll have access to information such as phone numbers, email addresses, and everything else provided. It’s your responsibility as the app owner to protect your data. That’s why you need to prioritize security from the onset.

Users may hesitate to provide you with their information if your app is insecure. If security gets breached, it will have far-reaching implications by damaging your brand and making it impossible to recover. One best practice for mobile app development is to use encryption like the two-factor authentication TFA to protect sensitive data.

7. Test and Test Again!

Tests need to be run throughout the app development process. Don’t wait until the end to test the app’s performance, that’s too late to notice any anomalies. It’s much harder to identify and solve problems if tests are not run periodically. One best way to test your app development is with beta testers.

You can try using online resources and tools from the Beta Family to put you in contact with superior testers. You can identify crashes, bugs, and even error reports with beta testers. If you cannot run diagnostic tests yourself, outsourced mobile app developers can assist you with your app development process to ensure a smooth and successful delivery.

8. Simple, Discoverable Navigation

Navigation should inspire users to interact and engage with the content. The navigation should be implemented in a way that supports the structure of the app without bringing attention to itself. The navigation should be accessible and discoverable without occupying too much screen space. Indeed, navigation should accommodate the needs of the app users.

To make navigation simple and discoverable, assign priority levels to common user tasks. Give prominence in the user interface to destinations and paths with frequent use and high priority levels. Ensure that navigation is available at all times, not just when users anticipate using the app. Minimize the user’s memory load by making features available and ready to use.

Other ways to make navigation simple include:

  • Communicate location using location indicators
  • Icon and graphics elements must help users understand menu options
  • Make interaction easy
  • Hidden navigation affects engagement, slows down exploration, and confuses users.
  • Reduce search efforts. For instance, if “search” is a primary function, it should be in front of people. You can display the “search” icon at the top or have a reference that activates search mode anytime and anywhere.

Simple navigation with labels and icons helps with user experience, interaction, and retention.

NS804 – Accelerating Your Mobile App Adoption

NS804 provides superior mobile app development solutions. As a partner from concept to completion, NS804 works with individuals, businesses, and market leaders to identify and optimize market opportunities with innovative app solutions. With specialties in IOS, android app development, minimum viable product MVP, and app optimization, NS804 can help you bridge any development gaps.

Contact NS804 for superior, best-in-class app development solutions.

Enhancing User Acquisition and Retention Strategies

There’s no doubt that a central tactic for driving mobile app success is achieving user acquisition, engagement and retention. However, without an effective acquisition and retention strategy that keeps active users around, higher rates of downloads won’t yield any lifetime business value.

Mobile app engagement and retention are two critical metrics that give a clear and accurate insight into the success of any mobile app. Lower app retention and engagement rates are a sure-fire recipe for disaster.

App developers, brands, and enterprises must know that achieving sufficient app engagement and retention is difficult. For instance, Statista reports that only 32% of mobile users will return to a mobile app ten times or more after downloading. What’s even surprising is that a whopping 25% of users will abandon an app after one-time use.

Enhancing user acquisition, engagement and retention leads to an active user group that drives leads and sustains growth. The following tips for increasing user acquisition and retention will help you reduce your app churn rate and help your enterprise see the desired ROI and the results it anticipates from your app investment.

Let’s delve right in!

  1.   Efficient Onboarding

While it may seem simple to welcome users to your app, not all apps kick-start an efficient onboarding process. Therefore, it’s advisable to make your onboarding process as simple and as efficient as possible to initiate user acquisition and retention. The more difficult it is to use an app, the more likely new and existing users will abandon it.

Some of the ways to simplify the user onboarding process include:

  • Cut down the number of steps required to set up a new account — and capture multiple registration platforms (Facebook, Google, Twitter, and others)
  • Educate users throughout the onboarding process to launch the app’s functionality, but don’t overload users instantly.
  • Teach and educate through actions and pointers to show the main gestures in the app’s functionality.

An efficient onboarding process equals faster and easier user acquisition and engagement.

  1.   Track Data Early Enough

To accurately evaluate and measure data and improvements, you need to start tracking your app’s data early enough. Early data collection and tracking will give you what you need to evaluate performance. It will also help you fast-track which features and strategies affect engagement and retention.

  1.   Push Notifications Right Away!

Users who experience personalized brand interaction are reportedly more likely to return to a mobile app for ten or more sessions. To put it simply, if you walk into a retail outlet and you aren’t acknowledged, you’d most likely feel disgruntled. Consider app experience the same way.

An app interaction can be as simple as sending a push notification, thus providing valuable information as users leverage the app. Successful mobile applications use this approach to shape the customer’s journey. They’re strategic and thoughtful in how they access and engage new users. For instance, giving relevant retail deals based on user patterns and geo-location are clever approaches to promoting app retention.

  1.   Offer an Incentive Program

If your business model allows you to offer loyalty or a reward program, it’s vital to capitalize on this opportunity. Not only do reward and loyalty programs incentivize users towards the app, but they also make users feel recognized and part of the brand.

Realize that apps that utilize in-app purchases as a monetization approach, especially the quick router set-up (QRS) applications, offer time-sensitive discounts. However, freemium mobile apps can be incentivized with usage-based discounts instead of monetary benefits.

  1.   In-app Messages

The more disposed your app experience is with your users’ needs and preferences, the more likely users will continue using the product. Brands utilizing in-app messaging to communicate with users will see a retention rate within a month.

In-app notifications denote notifications that don’t demand immediate action or response but are altogether crucial in the customer’s engagement journey. These messages can capture notifications or warnings about version upgrades, app issues, or payment failures. Therefore, remember that not every notification you see is relevant to every user. Fragmenting your audience ensures the information you convey is relevant to their needs and expectations.

Contact NS804 to discover how your app can respond to new user acquisition, engagement and retention needs.