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Can You Get Professional Results With App Design Templates?

Making apps is a costly endeavor, causing developers to seek ways to make their production processes more efficient. And given the increased competition, it seems challenging to stick to the planned mobile app budget. After all, users desire more features and slicker design, whereas innovative competitors push the envelope even further. While it’s tempting to cut corners to stay on budget, this move would be detrimental to the success of your app.

Keep in mind that there’s no need to reskin existing apps or source low-quality assets to bring costs down. Users have become seasoned in spotting asset flips, reskinned apps, and generic GUI icons sourced from the web. Fortunately, there are ways to make impressive-looking apps without resorting to these questionable methods. A custom app developed by an experienced developer, such as NS804, will provide the best results.

An alternative way to make your app look professional is by utilizing app design templates, which we’ll discuss in more detail below.

1. Why You May Want To Use App Design Templates

Every developer wants to reduce their time to market (TTM) significantly. That’s why many teams use existing frameworks instead of building everything from scratch. Furthermore, most experienced developers are capable of crafting unique apps instead of cookie-cutter apps using these frameworks. Since they no longer have to worry about boilerplate code, they can now focus on creating compelling apps that excite users.

However, you can go beyond frameworks to reduce cost and time to develop your upcoming app. After bouncing some app design ideas with the relevant team members, it’s time to consider using customizable or pre-made templates for your project.

We recommend that you stay away from cheap templates, as they’ll make your app look dated, low-effort, or unpolished. Many talented designers work on custom templates and ensure that they meet the criteria set out by platform holders such as Apple and Google. Do keep in mind that a North American designer may set you back between $ 45-250 per hour depending on experience and project complexity.

Your project’s requirements will largely determine whether you’ll opt for a custom solution or templates. But if you don’t want to skimp on quality, then nothing holds up to a custom-designed app.

2. Are Custom-Made Apps Really That Different?

Well, that depends if these custom-made apps have enough unique elements to make them stand out. And since the attention span of users is less than 8 seconds, developers should get their ideas across quickly. Furthermore, most successful apps always strive to provide users the instant gratification that they crave. But to make these types of apps, it’s vital to understand the entire process.

It all begins with a rock-solid idea that has been conceived after planning your app on paper. Team members should be encouraged to share their app design ideas, which should include ‘must-have’ and ‘nice-to-have’ features. Then, you should create a Minimum Viable Product (MVP) that’s a stripped-down version of the final product. Moreover, you can create a prototype that lacks all the bells and whistles but showcases basic functionality.

Once you have a functioning app up and running, you’ll want to focus on its visual elements. The work you put into your User Interface (UI) and User Experience (UX) will go a long way in differentiating your app. If you’re fortunate enough to have talented designers on your team, then they can create stunning icons, menus, and screens. Also, they can alter existing templates and recompose them so that they seem custom-made.

If you don’t have designers on hand or aren’t confident in making a compelling app, then we recommend hiring an experienced developer. NS804 can help to make all your ideas come to life while also assisting in other key areas. Don’t forget to do market research before launching. By knowing what users want, you can add those unique features that differentiate your app from the competition.

Lastly, you should always study user feedback and make changes, whenever necessary, to keep them engaged. Several good ways to gain user insight is through interviews and surveys. Then, update your app regularly and ensure that you’re delivering the changes and features that they want.

3. The Right Template Is Already Professional

App builders have become commonplace in recent years. They make it easy to build apps for small businesses and other organizations using drag-and-drop wizards and templates. However, they’re not always the ideal solution, especially in light of Apple’s 2017 ban on low-quality templates. Ensure that all your cool app design ideas don’t go to waste by meeting the requirements set forth by the platform holders.

Apart from not being spammy, your app’s built-in features and UX design should serve specific businesses or needs. If you’ve sourced high-quality templates that scale perfectly to different screen sizes, then you’re on the right track. But it’s also necessary to consider the use cases of various templates as well. For example, it’s never a good idea to use a template meant for restaurant apps when you’re making a fitness studio app.

Users and platform holders prefer a clean and uncluttered look for the current generation of apps. Not only does this enhance usability, but it’s also more aesthetically pleasing. The good news is that it’s reasonably easy to find pre-made templates that comply with this minimalist design language. Moreover, it’s possible for any experienced designer to alter these templates to better fit your app and UX design.

4. Use Templates To Get App Design Ideas

Coming up with the latest great idea for your upcoming app may seem difficult. Fortunately, there are several handy tools to help you draw up and visualize your app in record time. Microsoft’s Web and Mobile Wireframe Templates make it possible to design your next app with a few mouse clicks. These templates are generic so that it’s easy to implement changes without much guesswork.

A few of the starter templates include Company Wireframe Diagram, E-Commerce Wireframe Diagram, List Wireframe Diagram, Media Wireframe Diagram, User Profile Wireframe Diagram, Wireframe – Mobile App, and Wireframe – Website. These will help you get started quickly, as they cover the most common use cases for mobile and web apps.

One of the tool’s most useful features is its ability to display templates on different web browsers and devices. Without a doubt, this allows you and your team to conceive app ideas while having a clear picture of what they’ll look like on the target platform. Even if you can’t come up with ideas at first, manipulating these templates will help you get your creative juices flowing.

Final Thoughts

App design templates can help reduce the cost and time it takes to produce apps. But these must be professionally made templates that will look good on various devices and display sizes. Furthermore, they must comply with the requirements set out by platform holders to avoid bans. With our many years of experience in app development, NS804 can help you achieve professional results for your next mobile app.

How UX Fits Into Mobile App Design

Mobile App Design and UX

Indeed mobile app design is no simple-feat. There are many elements to consider at the onset of developing a mobile app. Generally, beyond the function of the app itself, designers answer questions like, “how will the app feel?” or “what will the mobile app experience be like?”. These are questions that are addressed through a variety of components known as the user experience, or UX.

Firstly, components that make up the user experience include visual design and usability. Further, these components break down into a wide variety of elements. Specifically, the visual design incorporates symbols, logos, the color scheme, and how much contrast there is. Meanwhile, usability refers to more functional aspects of a mobile app.

Mobile app usability refers to a series of components that simply make the app more user friendly and intuitive.

Visual Design

The visual design of a mobile app is any and everything that appears on the screen. In other words, the visual aspect of the mobile app is one of the most critical. Visual design is the very first aspect of your mobile app that new and potential users will interact with. Hence, it’s also going to leave your users with their first impression of the app. Just like in life, it’s important that users walk away feeling good after their first interaction with your mobile application.

The visual design is also crucial because of the way it reinforces a brand. The app design should include an aesthetic that supplements the existing brand perception and further improves customer loyalty.

Usability in Mobile App Design

Usability is extremely critical in building a successful mobile app. This term refers to the way a mobile app operates. In other words, how the different functions of the application are utilized by the end-user.

There is a variety of important factors that create usability within a mobile app. Developing a strong information architecture is one of the foundational building blocks of a mobile app with a high usability score. Information architecture is the way that information is organized and accessed within the mobile app. In other words, information architecture defines the operations used to access information stored throughout the mobile app.

To streamline this part of the design process, some mobile app designers will develop from templates, or use low-code tools that shorten the overall project length. Whether you’re coding entirely yourself or using the help of low-code tools, however, crafting an intuitive and user-friendly information architecture will surely elevate your mobile app to the next level.

Perfect the UX in Your Mobile App Design

Nobody is perfect, but we can all strive for perfection. Design a mobile app that delivers the best possible user experience with the help of the experts at NS804. NS804 is the premier source for information on user experience, information architecture, and everything mobile app development, dedicated to making mobile app development services more accessible than ever before. Vist NS804 today to start realizing and creating your dream app of tomorrow.

User Acquisition

Enhancing User Acquisition and Retention Strategies

The Importance of User Acquisition and Retention

Building a functional app is only the beginning of the journey. Once available, app developers need to attract users to the finished product. A task accomplished through a series of tactics and strategies known as user acquisition.

While user acquisition is aimed at gaining new users, user retention is the other side of the coin. In other words, keeping the acquired users. There are many strategies related to boosting user acquisition and user retention. Yet these tactics are always evolving.

It’s important to stay up to date on the latest in user acquisition and user retention.

Five of the Latest User Acquisition Strategies

CleverTap lists 10 of the most impactful user acquisition strategies. Let’s take a closer look at five of those 10.

  1. App Store Optimization – Discussed in NS804’s original post on boosting UA, app store optimization is a vital strategy in user acquisition. There are many ways to optimize for the app store. Including updating keywords, and logos, and other media associated. Keeping these elements updated will help continuously attract new users.
  2. Organic Mobile User – This is a newer model of user acquisition. Essentially, it is the leveraging of existing social media channels and the brand online presence to funnel traffic to the mobile app. Twitter, Facebook, and any social media platform can direct users to the mobile app. Additionally, paid advertising can accompany organic mobile user strategies to further drive results.

    The Last Three

  3. Influencer Marketing – Influencer marketing is also a product of the new age. Going hand-in-hand with organic mobile user acquisition strategies, influencer marketing has become quite powerful. The endorsement from well-known celebrities or personalities can drive hundreds of thousands of users to a mobile app.
  4. Traditional Marketing – Sometimes however, the traditional way of doing something is still one of the best ways. There are a myriad of traditional marketing techniques that are still very powerful and impactful. Incorporating email marketing, traditional content-marketing, and more broad avenues of paid advertising are still great ways for mobile apps to gain exposure and acquire new users.
  5. Referrals and Invites – Word of mouth is still one of the most powerful and influential factors out there. No matter the market or product or service. Word of mouth can make a business thrive, or make a business dive, so to speak. Providing a strong user experience will encourage users to tell their friends, post through social media, and garner more natural traffic to your mobile app.

Now More Than Ever

Especially in the world today with the reality of COVID-19 still ruling the globe, consumers and mobile app users are banding together like never before. Composing a strong user acquisition and user retention strategy is more important now, with record numbers of mobile app users hitting the app stores for everything from entertainment to community, and connection.

NS804 is dedicated to making mobile app development and mobile app design services available to anyone with a great idea. Visit NS804 today and get in touch to get the conversation about your mobile app project started.

Mobile App Design Trends in 2020

What Are Some of The Top Mobile App Designs Trending in 2020?

The mobile app industry, like any tech-industry, is in a perpetual state of change, and mobile app design trends are no exception. In fact, the only real constant is change. Keeping updated on the latest trends and hottest design models is an integral aspect of creating user-friendly mobile apps that have a wide appeal and deliver an excellent user experience. Designing a mobile-app is as much an art, as it is a science. There needs to be a balance between following current trends, unique features, and aspects that push the envelope of mobile app design trends.

In 2020 there are plenty of amazing bells and whistles that mobile app developers can integrate into their finished products; but it’s worth noting that these bells and whistles really only add value to the end user if they are accompanied by a fully-functional and bug-free core. Fancy add-ons, spectacular designs, and additional features all contribute to user-experience, but are akin to the paint job of a car. While aesthetically pleasing, and potentially raising perceived value – the true power lies in the engine that’s under the hood. and remains unaffected by aesthetic.

Mobile App Trends to Watch and Consider in 2020

Personalized Dash Boards: Personalization isn’t just a trend in mobile app design. As more and more data becomes available through a myriad of collection-channels, marketing firms are dialing in on target markets that are as small as a single individual. The access to big data and personalized demographics like age, household income, occupation, and geography all provide vivid details about an individual. While marketing companies use these data points to provide unique and individualized campaigns, mobile app designers are implementing A.I. and user-data to deliver unique dashboards to the user. Good examples of this dashboard-personalization can be found by examining Spotify and SoundCloud. These music apps collect data on listening habits, user likes and dislikes, and auxiliary data to build a robust user-portfolio from which they can design unique user-dashboards. These offer a sense of comfort to the user, and assists in delivering additional content that the user will likely enjoy, based on sophisticated algorithms and the collected user-data.

Music apps are just the beginning. A.I. functionality can be integrated into a whole slew of apps that range from fitness and meal planning apps, to bucket list apps, and even news apps that can deliver personalized news on the subjects that matter most to a user. The trend of personalized dashboards is far-reaching, and should absolutely be considered in any mobile app design based around individual user experiences.

Convenient Voice: Voice search is seeing a massive surge in application. In fact, multiple sources report that nearly 50% of organic search will be conducted via voice by the end of 2020. This a stunning leap from the nominal contribution of voice search in the past decade. Largely attributed to the integration of smart-speakers and digital assistants like Siri, Cortana, Amazon’s Alexa, and Google’s Google Assistant. The mass-integration of smart-speakers in households has reached an astounding 40%. Understanding that voice-search and voice-capable-interactions are a growing consumer demand is integral to creating a smooth and comfortable user-experience in mobile app design.

Designing apps that have familiar features native to their platform is an important consideration when approaching mobile app design. It helps the designer align the app-functionality with what users expect. Building an intuitive user-interface that makes accessing and utilizing voice-search as easy as speaking thoughts out loud seems to have a very secure future in mobile-app design.

Intuitive and convenient user experience is vital to building a consistent user-base that keeps returning day-after-day.

Advanced Animations: Clean, crisp, and informative animations create a balanced user experience that tells a story. Mobile apps can use animations in a variety of ways, but there’s a large movement to employ screen-animations when users interact with certain screens, make choices that lead to a new frame, or input specific data. The apps animations can detail transaction-processing or completion, confirm that user-input has been received, or simply add a rhythm to the user experience and flow of interactions.

Animations are also important in regards to branding. Mobile apps can employ a series of animations, or a single animation that is infused with their brand image to further ingrain those movements with a specific brand. No matter how they’re used advanced animations are an important aspect of mobile app design that bolster user-experience, brand awareness, and create an engaging and informative set of interactions with users. In turn, all of these metrics drive a higher user-base, word of mouth referrals, and user-engagement in-app. A win-win-win for mobile app designers properly integrating advanced animations.

Rounded Corners and Robust Aesthetic: Rounded corners are a trend in and of themself. Outside of mobile-app design, rounded edges have become a popular design feature in smartphones, monitors, wide-screen TV’s and much more. Because of this, rounded corners in app widgets, and other aspects of mobile-apps are an appealing aesthetic that almost mirror the look and feel of the devices they’re loaded on.

Rounded corners aren’t just for aesthetic though. They offer a very practical benefit to the user. Softer on the eyes, rounded corners allow us to process information more easily and quickly which in turn improve user experience, and make the app prettier.

Aesthetic is another important aspect to consider in mobile app design, however. While it certainly isn’t the end-all-be-all of mobile app design, aesthetic is naturally one of the first aspects of a mobile app that someone is going to notice. After all it can sometimes be hard not to judge a book by it’s cover. Keeping a sleek aesthetic that feels smooth and doesn’t hinder the apps overall user experience is a tricky balance, but one that will make a world of difference to the end user. Clunky apps that are unappealing visually will likely turn away users after a single visit, leaving a mobile app dead on install. On the other hand, a sleek design that’s both intuitive and user-friendly will have users coming back multiple times a day.

Universal Device UX: This is the epitome of designing a mobile app with universal appeal. One of the most important mobile app design trends: creating a mobile app that is able to deliver the same user experience no matter the device or operating system immediately boosts the overall marketability of a mobile app. Being limited one ios over another, or only being listed in the Apple Store and not the Google Play store poses massive restrictions to building a more robust, valuable, and engaged user base. More and more of the mobile apps designed today are suited to deliver the same exact user experience regardless of the device.

Expanding the user-experience so that it’s universal between devices, operating systems, and ios versions also delivers a message of inclusion. A message that is growing in importance throughout all industries as we witness massive social-shifts in the way businesses operate, and people interact with one another. Including everyone, and universal access should be at the forefront of mobile app designs at the onset of the project.

2020 has been full of change, surprise, and adversity. However, these uncertain times also offer a wide array of opportunity, especially for those brave enough to consider themselves entrepreneurs or appreneurs, ready to try their hand at designing a mobile app. These mobile app design trends are a great place to start, and NS804 is here to help every step of the way – from concept inception, to execution, visit NS804 and get in touch with a team of expert mobile app developers today.