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A Quick Intro To iOS App Development

Many aspiring appreneurs need to have an understanding of iOS app development. Fortunately, Apple has made it relatively easy for novices and experts to develop for their key platforms. With powerful tools such as Xcode and the Swift programming language, there’s never been a better time to create unique apps for iOS.

1. The Many Faces Of iOS App Development

While the Apple ecosystem may be pretty cohesive, this isn’t necessarily true for app development. And what we mean by this is that there’s no one-size-fits-all approach to developing apps for iOS. Quite frankly, this isn’t a bad thing, as developers often require more than one toolchain or methodology to complete their projects.

Now, for most projects, Apple’s proprietary Xcode IDE and Swift programming language are good enough. And this is especially true if you plan on developing native-only iOS apps. Furthermore, utilizing Apple’s development tools and closely following their guidelines will allow you to create high-quality and performance-oriented apps, which would be difficult to achieve using third-party or cross-platform tools.

But what if you’re a small team with a limited budget that wants to support both iOS and Android? Then, you have two options that you should consider carefully. Option one: develop the native iOS app in-house and seek the assistance of a professional studio, such as NS804, to handle native development for the Android version. And option two: use a cross-platform framework such as React Native or Xamarin to develop for both platforms entirely in-house. We firmly believe that you’ll achieve better results with the first option.

2. Beyond The Standard Toolchain

As we mentioned earlier, Xcode and Swift will suffice for most purposes. However, your iOS app development needs may vary, and you may require an additional or more powerful toolchain. Perhaps, you’ve decided to create an augmented reality (AR) app or a mobile game. And then, quickly discover that Xcode isn’t the most efficient tool for the job. What then?

Luckily, there’s no shortage of excellent frameworks and game engines to help you achieve your goals. One of the most popular solutions for developing AR, VR, and mobile games is Unity. And if you require the best possible visual fidelity, you may want to consider Unreal Engine. But do keep in mind that both engines are bloated and heavy on system resources, especially Unreal. So, if your project doesn’t require the latest 3D rendering techniques and particle systems, then you’re better served elsewhere.

For example, if you’re developing a simple 2D game, you may want to use an open-source framework, such as MonoGame. This framework offers developers the bare-essential functionality and integrations with APIs to make fun games for iOS and several other platforms. But if you require a full-fledged engine that’s also lightweight and open-source, then consider Godot. A key benefit of Godot is that it regularly receives updates and optimizations from its vibrant developer community.

3. Understanding APIs And Why They Are Necessary

For better or worse, APIs (Application Programming Interfaces) are essential components in developing apps. Fortunately, Apple’s APIs are among the best in the industry and help make the development process a lot easier.

But what exactly is an API, and why should you care? In a nutshell, an API acts as a messenger or intermediary between various hardware components and software instructions. We may have an API that generates graphics on the screen based on draw calls in a computer program. And we may also have an API that transfers user data from a smartphone to a server. Thus, developers can accomplish various complex tasks, as these APIs handle most of the heavy lifting.

APIs bring forth many obvious cost and time-saving benefits, and you should use them when necessary. Apple has wisely introduced several useful APIs that every iOS developer should familiarize themselves with:

  • Apple Music API – Geared towards apps that require data about albums, artists, chart rankings, music videos, playlists, ratings, reviews, songs, and user-generated content. Also, developers may utilize Apple Music API when creating Android apps and websites.
  • Metal – An API that facilitates 3D rendering and data-parallel calculations by utilizing the GPUs (Graphics Processing Units) on Apple devices. It’s used extensively for games, visual-oriented apps, and extensive scientific calculations.
  • StoreKit – For developers that need to support in-app purchases in their apps. StoreKit also integrates with Ad Network Attribution, Apple Music, and Recommendations and Reviews in the App Store.
  • SwiftUI – A powerful and developer-friendly UI (User Interface) suite, which uses AppKit and UIKit. It allows developers to create modern-looking apps with as little code as possible.

4. The Bare Minimum Requirements For iOS App Development

It’s essential to own at least one Apple Mac computer, which you’ll use to develop your iOS app. Preferably, it should be a recent model for quicker compile times and better compatibility with newer versions of Xcode. You should also own at least one iPhone and iPad to test your app on, even though Xcode provides a simulator. As good as the simulator may be, it’s always good practice to test your app on actual hardware.

After you download Xcode, take the time to familiarize yourself with the integrated development environment (IDE). And if you have prior experience with Objective-C or a similar programming language, the transition to Swift should be easy. But developing for iOS isn’t just about learning Swift, as you’ll also need to comprehend the iOS Software Development Kit (SDK). This SDK consists of several APIs and frameworks, which are essential for your app development journey.

You’ll also want to register an Apple Developer account and become a member of the Developer Program. A key benefit of joining this program is that you’ll gain access to resources that will help you with deployment. Furthermore, you may want to sign up for the Xcode Cloud, a continuous integration and delivery (CI/CD) service. Xcode Cloud will allow you to automate your workflow, build in the cloud, and initiate parallel testing.

5. Become Acquainted With The App Store

As an appreneur, you’ll eventually release your app on the App Store, as that’s where your potential customers congregate. But before you launch, you’ll need to understand the ins and outs of the App Store for maximum success. You’ll need to research your target audience and craft an app and marketing message to appeal to these users.

And if you’re releasing on both the App Store and Google Play, you’ll need to understand the differences between these two stores. After all, you’re dealing with two different audiences that have very different expectations. iOS users tend to earn higher incomes and are more willing to pay for apps that show promise. Android users, on the other hand, prefer free apps that are mostly monetized by ads.

Final Thoughts

iOS app development can be fun and very rewarding with the right approach. In most cases, you’ll want to utilize Apple’s proprietary tools, such as Xcode and iOS Software Development Kit (SDK). But you can always integrate an additional toolchain when necessary. Contact us today to learn how NS804 can help you create phenomenal iOS apps.

How To Create An E-Commerce App Like Wish

Popular online shopping marketplaces such as Wish have taken the world by storm. And it’s easy to understand why that is, given that users can find the cheapest deals on the most popular and bizarre items available. Below, we briefly cover what you should consider implementing when creating an app similar to Wish.

1. Why You Should Build An E-Commerce Platform

The business landscape is in constant flux, and enterprises need to innovate to stay relevant. And much of that innovation will come from businesses that embrace a customer-first and data-first approach. Moreover, these will be entities that are agile and can scale quickly with increasing customer demand.

But what type of enterprise can adapt and evolve with changing market conditions? Well, in the current pandemic era, e-commerce platforms have not only shown resilience but are rapidly becoming the preferred avenue for purchasing goods and services. As there’s still much economic uncertainty and governments may continue to impose restrictions and lockdowns, brick-and-mortar businesses face many challenges that online enterprises can avoid.

2. What Makes Wish So Special?

Wish is a popular e-commerce platform, which was founded in 2010 by Danny Zhang and Piotr Szulczewski. The platform has enjoyed phenomenal growth and managed to generate $1.9 billion in 2019. It managed to do this by becoming the go-to app for shoppers looking for ultra-cheap items. These items include children’s pajamas, t-shirts, watches, sneakers, sex toys, and knockoffs of branded goods, to name a few. Wish doesn’t actually stock these but allows sellers to list these items in its marketplace.

A large segment of Wish’s users tends to be low-income shoppers and wholesalers seeking the cheapest deals on popular items. However, due to its growing popularity, it has also attracted bargain hunters from more affluent backgrounds. Another reason why Wish has gained attention is how items are promoted on Facebook and Instagram. Some of the most eye-catching and strangest products gain precedence with Wish’s algorithm, ultimately attracting bewildered and curious users.

3. Create A Mobile-First Experience For Users

So, you’ve decided to move ahead with development by building an app similar to Wish. However, you must understand that Wish is significantly different from other e-commerce platforms such as Amazon. Instead of utilizing a search bar to help users find products, an infinite feed of items plays a central role. Not only does this work well on mobile devices, given users’ propensity to scroll down, but mimics the experience of browsing for goods in a shopping mall, where there’s always the possibility of discovering obscure and unique items.

4. Add Gamification And Regularly Offer Discounts

It’s not just the great deals that keep users plugged into the Wish ecosystem but also its fun factor. Wish’s developers took a cue from the casual mobile gaming space and implemented a spin wheel mini-game that unlocks limited-time deals. Furthermore, users are incentivized with further discounts via popup notifications if they add specific items to their carts.

In Conclusion

Wish has gradually become a popular marketplace for bargain hunters and wholesalers seeking popular and strange items. If you want to tap into a flourishing market, then consider building an e-commerce platform. Contact us today to learn how NS804 can help you create powerful mobile apps that drive a growing and sustainable business.

10 Features To Include In App Updates To Boost Growth

Every appreneur should be utilizing app updates to keep their applications relevant. Users quickly lose interest in apps that aren’t maintained, and there are many good reasons for this.

For one, it shows that the developer no longer cares about their app by allowing it to languish. Secondly, an app that hasn’t been updated in a long time is a potential security risk. And thirdly, the app no longer evolves with users’ needs, which leads to its irrelevancy. So, if you care about app usage growth, include these 10 features in your upcoming updates.

1. How to Use Ads To Increase App Usage Growth

Mobile ads are a powerful tool in the arsenal of an appreneur if implemented correctly. Very likely, your audience isn’t particularly fond of ads, as these often negatively impact the end-user experience. Moreover, there’s always a risk that you’ll lose users if your ads annoy them. And with 25 percent of mobile apps abandoned after being used once, you should take extra care with ads.

Focus on app usage growth by incentivizing your audience when delivering ads, which are relevant to them. For example, if you’ve released a mobile game, ensure that your ads don’t ruin flow by appearing at short intervals. It’s better to space your ads out and then reward users with additional in-game coins or experience points (XP) to help them progress. With such a strategy, users will watch more ads and engage more with your app.

2. Why Users Want App Updates To Offer Offline Access

Your latest productivity app may boast powerful features that rely on a cloud backend. And you may have heavily invested in this backend architecture to make your app function as efficiently as possible. However, it would be shortsighted if users can only make the most of your app if they need to be constantly online.

Keep in mind that many of your users have limited bandwidth and can’t always be online or be in an area with poor connectivity. Furthermore, many users will appreciate having the ability to get work done while being offline. Consider those traveling by plane that may not have the opportunity to go online for several hours.

3. How To Make The UI More User-Friendly

When you roll out app updates, ensure that you’re regularly improving your app’s user interface (UI). Always look at ways to simplify the interface with a clean look that makes it easy for users to navigate. Then, keep all UI elements and typography consistent throughout the app. And implement colors and textures strategically to facilitate smooth navigation and highlight important features. Finally, make it easy for users to adjust settings and revert to default settings as quickly as possible.

4. Why App Updates Should Include More Security Features

With the deluge of data breaches happening lately, users have become increasingly concerned about app security. That’s why it’s vital to keep all your applications maintained by regularly rolling out app updates with patches and security features. Always stay current on the latest vulnerabilities affecting mobile platforms and devices, and respond quickly with fixes. Moreover, listen to user feedback and analyze crash reports to detect any app instability or peculiar behavior.

5. How To Boost App Usage Growth With Built-In Save Features

Having robust save features is essential for all modern apps, so never skimp on this. Ensure that all your apps can easily save manually and that users can quickly locate the ‘save’ button. Better yet, implement autosave functionality, as it’s common for users to forget to save. Also, allow users to save on the cloud, which is especially handy for those using multiple devices.

Implementing these powerful built-in save features will make your app indispensable to users. Moreover, they facilitate loyalty to your app and drive further app usage growth. And within an enterprise environment, these save features will solidify your app’s reputation as a professional package.

6. Why App Updates Need To Focus On New OS Features

Platform holders such as Apple and Google want developers to utilize the latest OS features. After all, taking advantage of these features helps enhance security, improves the user experience (UX), and unlocks additional power and features available in newer devices. More importantly, this stance from the platform holders entices developers to maintain their apps.

So, when developers ask themselves what app updates are supposed to accomplish, they should consider new OS features. And, also consider which updates they need to roll out and how often.

7. How To Choose App Update Ideas From Reviews

One of the benefits of nurturing a growing user base is that users will often leave reviews about your app. You’ll receive positive and negative feedback, and both are equally valuable. And sometimes, users may even give you new ideas that you can implement for upcoming app updates.

For example, you may have released an app that helps users quickly compile to-do lists. But these lists are exclusively text-based, and users are now clamoring for the ability to add emojis and images. So, this presents you with the golden opportunity to add these features in the next update.

8. Why You Should Look At New Competitor Features

Users are always trying out new apps and making comparisons with those they use regularly. If a new app comes with powerful features that aren’t available in existing solutions, users will inevitably make the switch to the newer app. Therefore, you should always be eyeing the competition to see if they’re implementing features that excite users. And if this is happening, then you should respond by rolling out equivalent features immediately.

9. How To Increase App Usage Growth By Adding More Personalization Settings

You could be deliberating whether to update an existing app or create an entirely new app. And it’s easy to run into this dilemma, especially when an app isn’t performing well. However, it may still have plenty of life left after receiving a visual facelift and additional personalization settings.

Many users love personalizing their apps so that they fit in with their tastes and personalities. So make it easy for them to change colors, textures, and typography. And give users total control over how notifications should appear, as some users find pop-up notifications annoying.

10. Why Include A Guest Account In App Updates

You may want users to sign up when using your app for the first time, but this isn’t always a good idea. Most users don’t want to provide their email and other personal details if they’re unsure that they’ll use your app long-term. Moreover, they’ll likely uninstall your app if a login screen is the first thing they see after running it.

A better strategy is to allow users to test out your app before asking them to sign up. So, provide users with a guest account in your next update. Offering them a ‘no strings attached’ option will drive up app usage growth if your app lives up to expectations.

In Conclusion

App updates can be powerful when rolled out correctly. It’s always important to release meaningful updates, which patch up security vulnerabilities, improve usability, and introduce features requested by users, to name a few. Contact us today to learn how NS804 can help you develop and maintain amazing apps.

Where To Find Innovative Mobile App Design Ideas

Are you struggling to come up with compelling mobile app design ideas that will make your upcoming project stand out? Well, we provide a few handy tips to help you get the ball rolling.

1. Study Trending Mobile App Design Ideas

Coming up with new app design ideas may seem challenging, especially if you’re positioning yourself as a trailblazing appreneur. However, you can take the guesswork out of your brainstorming sessions if you study trending mobile apps. Always keep an eye on the highest-ranking apps in the App Store and Google Play, and closely examine all the elements that make these apps successful.

2. Discover New App Design Ideas Via Reviews

User reviews are a great source of information for just about any app. These reviews will tell you whether the app is engaging users and what features and unique ideas make it stand out. Furthermore, the most ardent users will contribute their own mobile app design ideas, hoping the developer will implement these in future updates. But these ideas could fuel your next project once you’ve determined that these are feasible.

3. What’s Something You Wish There Was An App For

As an appreneur, you’re likely downloading and evaluating a wide range of apps. Some apps are so indispensable that you can’t live without them, while others leave you wanting. If you find yourself wishing that an app had a particular feature that’s missing in action, then you may have come up with your next big app idea.

4. Find iOS App Design Ideas From iOS Updates

With all the quality apps in the App Store, you’ll want to come up with compelling iOS app design ideas. Look at what updates competitors are rolling out and what unique features they introduce. And given that the most successful apps are constantly updated, it’s essential to implement new ideas at a regular cadence to keep users engaged.

5. Dive Into Mobile App Discussion Forums

Dissatisfied users are another great source of new app design ideas. These users will often leave behind negative reviews or voice their concerns in forums or social media. So, engage with these users directly and find out what they truly want in an app.

And when you’ve collated all your ideas, seek out a professional studio to help you develop your app. Contact us today to learn how NS804 can turn your mobile app design ideas into reality.

How Custom App Development Improves App Security

Do you need to address security issues, or are you concerned about the spate of data breaches as of late? If that’s the case, then you should consider custom app development as it’s one of the best ways to improve your app’s security.

1. Why App Security Matters To End Users

As an appreneur, you take software development seriously and care about the end-user experience. Whether you’re targeting the consumer or enterprise market, you need to be at the top of your game. Meaning, that you shouldn’t only focus on the quality of your applications but also their security. After all, few things can hurt your reputation more than playing fast and loose with user data. And such a scenario can unfold if you don’t lock down security on every custom mobile app you develop.

However, it’s not just reputational damage that you need to worry about, but also legal ramifications for non-compliance. Nowadays, app developers and companies must comply with the European Union’s General Data Protection Regulation (GDPR). The United States has its own regulatory framework, namely, the Health Insurance Portability and Accountability Act (HIPAA). And developers dealing with payment systems need to familiarize themselves with the Payment Card Industry Data Security Standard (PCI DSS).

2. How Does App Security Benefit Business Goals

Even the most prestigious and trusted brands can overlook security flaws in their apps. Recent examples include the baked-in apps found in the Galaxy S10+ and possibly other Samsung devices.

Fortunately, Samsung was made aware of these vulnerabilities and has released security patches in recent updates. It was prudent for Samsung to respond quickly with fixes, as this mitigated significant security risks. Moreover, the company’s strong presence in the smartphone market means that its business goals are affected by how it deals with app security.

3. How Does Custom App Development Improve Security

In many cases, it’s wiser to develop a custom mobile app if security is a prime concern. Hackers and other bad actors often target applications and websites that have known vulnerabilities. However, a custom solution designed and developed from the ground up with tight security features will deter those with malicious intent. Furthermore, by maintaining your app and regularly rolling out updates and security patches, you provide users with a near hack-proof product.

4. How Can You Improve Custom Mobile App Security

No matter how nice and shiny your new app seems, there’s always room for improvement. And one of the areas you should focus on is tightening up its security. Thus, your custom app development endeavors should include cryptography, obfuscating source code, performing security checks, reducing sensitive data storage, and securing your backend.

5. Why Security Should Be An App Marketing Point

Users have become increasingly concerned about their security, privacy, and how tech companies and other entities use their data. And with stories about data breaches and ransomware making it into the news cycle regularly, it’s not surprising that users feel this way. However, this presents a golden opportunity for the savvy development team to market their latest custom mobile app. By putting security at the forefront and delivering a product that lives up to this promise, it’s possible to win over many new users.

In Conclusion

Custom app development should always be a consideration, especially when prioritizing security. Contact us today to learn how NS804 can help you develop high-quality and secure apps.

Increase App Retention: Why Users Abandon Apps

Every appreneur wants to increase app retention, especially in today’s highly competitive environment. And with more users becoming disenchanted with apps, no appreneur can rest easy. After all, it doesn’t take much for users to abandon apps, even moments after downloading them. Glitches, mandatory logins, and poor UX design can dissuade users from continuing their journey. Below are several things that can make your app unappealing.

1. How Poor UX Design Ruins A Great App

One of the fastest ways to lose users is with poor user experience (UX) design choices. After all, users have access to many slick and responsive apps with excellent UX. Thus, they don’t want to waste their time on any app that doesn’t deliver these expected features.

But let’s take a deeper look at what poor UX design is and how it hurts an app, even if it seems promising. When users launch an app for the first time, they expect a simple onboarding process. A complex and obtuse UX doesn’t facilitate such an outcome and will only hinder users from proceeding. Furthermore, users shouldn’t be exposed to any unnecessary information, as this only confuses them.

Also, UX designers should avoid implementing buttons and icons meant for the desktop on a mobile app. That’s because these aren’t sized correctly or have the correct design language for mobile devices. And a poorly organized user interface (UI) with low-quality images will put off even the most patient users. Ultimately, an effective UX minimizes the amount of data users need to input to proceed. Every appreneur and UX designer should always be thinking about how to increase app retention with great UX.

2. Why Mobile App User Retention Falls With App Glitches

Have you ever used a bug-ridden application that frustrated you so much that you uninstalled it from your device immediately? If that’s a yes, then you’re well aware of how a couple of glitches can completely ruin an app. And glitches only make an app look unprofessional, especially when compared to more polished alternatives.

As an appreneur, your reputation is largely dependent on the quality of your apps. That’s why you should quash as many bugs and glitches before shipping. And when users do discover a glitch, make sure that you respond quickly with updates and fixes. The more you approach development in this manner, the more likely you’ll increase mobile app retention.

3. How Focusing On The User Helps Increase Mobile App Retention

While a mobile app can help you achieve specific business goals, don’t do this at the expense of your users. For example, you may create an app that promotes a new clothing line with its unique augmented reality (AR) component. And your marketing team may want to capitalize on the wow factor of this technology to attract users. Yet only a small percentile of your users care about this when they’re clamoring for instant checkout within your e-commerce app.

Mobile app user retention is all about listening to user feedback and responding to their needs. Moreover, delve deeper into your analytics pipeline and carefully study user data. With a more user-centric approach, you’ll roll out the features and improvements that users want and won’t waste resources on anything unnecessary.

4. Why Users Hate Mandatory Logins

When users launch your app for the first time, they don’t want to see a login screen. Worse still, they don’t want to deal with mandatory or social logins. Users don’t want to feel compelled to use an app by signing in, as they may not commit to its long-term use. Furthermore, they may not wish to share their social data with you or don’t have a social media account.

And even if they have social media accounts, they may not have the same ones that you’re accepting. Since you want to increase app retention, you should always decrease the barriers to entry. Therefore, ensure that logins are optional and not mandatory and rigorously address security concerns.

5. Why Pestering Users Is Never A Good Idea

Today’s users are neither patient nor forgiving. They’ve downloaded a ton of apps and subsequently seen their fair share of ads and notifications. And the situation is so concerning that app fatigue has become a real problem. Users are no longer excited about the latest apps, and many no longer want to download apps.

Thus, if developers want to increase mobile app retention, they should stop pestering users with ads and notifications. Don’t inundate them with anything that wastes their time or uses up bandwidth, or you risk losing these users.

6. Are You Giving Users A Reason To Come Back

Users can quickly become bored with your app and eventually abandon it. Of course, you want to avoid such a scenario by giving users a reason to come back. Depending on your business model, it may be feasible to offer an incentivization or loyalty program. Alternatively, you could implement a robust communication system, making it easy for users to connect with your brand in a meaningful way.

7. Why You Should Always Listen To Feedback

Another good reason to have a robust communication system is that it allows you to receive user feedback constantly. However, you must respond to this feedback immediately and never leave your users in a lurch. And if you can’t roll out updates and fixes within a short amount of time, do notify users that you’ve listened to their feedback and provide them with a roadmap. Ultimately, they need assurance that you’ll provide the necessary support so that they won’t abandon your app.

8. Is Your Mobile App Too Innovative

Users have become accustomed to the UX and workflow set by the most popular apps. Now, you may want your app to stand out by implementing innovative features that competing apps don’t have. However, this isn’t necessarily a good idea because too much innovation can be counter-productive. You risk intimidating and scaring off users with features that seem too unfamiliar. Therefore, if you don’t want to negatively impact mobile app user retention, it’s better to play it safe!

9. Are You Offering Anything New

You should have a long-term strategy to increase mobile app retention. Look at how game developers implement season passes, in-game events, loot boxes, and prizes to keep their games fresh and relevant. By offering something new at regular intervals, users will keep coming back to your app. Furthermore, you’re showing your users that you’re still committed and invested in your app and care about the end-user experience.

But also introduce something new when the latest devices launch. Your app may work great on current smartphones but doesn’t take advantage of the extra screen real estate found on foldable devices. Inevitably, you’ll need to release an updated version of your app with an enhanced UX and additional features to keep the next generation of users satisfied.

The Bottom Line

As we’ve already revealed, there are several ways to increase app retention and keep users glued to your app. Nowadays, users have become increasingly disenchanted with applications because of mistakes that could’ve been avoided. Contact us today to learn how NS804 can help you develop brilliant apps the right way.

How To Become The Next Big Appreneur

Steps To Take Toward Becoming The Next Big Appreneur

The next big idea is already out there. However, that doesn’t mean it’s realized yet. Rather, just that it exists. And with the right home, it could blossom into a world-changing concept. Innovators, inventors, and appreneurs alike dream big, and reach for the stars. Don’t lose hope, though. On the contrary, this should inspire you, push you to join the statement-makers and trend-setters and leave your mark on the world in the form of the next game-changing application as the next big appreneur.

Most of the greats start from humble beginnings. This is the same for mobile app developers and programmers as well, and to become the next great appreneur, it serves well to start at the very beginning: research. Research and data are two of the strongest tools in the toolbox of an appreneur. No matter the development phase. To get get on the right track to becoming the next big appreneur, here are some tricks of the trade to master.

Developing Effective MVP’s Quickly and Efficiently

Developing an MVP should be one of the first app development phases that you study and work to master. Unlike in sports, MVP in the world of application development stands for Minimum Viable Product. MVP’s are undoubtedly one of the most integral ingredients to recruiting interest in an application, and securing funding. As such, having a process in place to develop MVP’s quickly and efficiently will lead to a higher percentage of your application development projects taking off.

MVP’s are the first comprehensive representation of what an application will be. Therefore, they’re essentially responsible for the first impression that your application leaves on potential partners and other interested parties.

Be a Wise Appreneur – Only Work With Trusted Agencies

While some development firms take on the entirety of a development project, it isn’t often the case. More common, though, is the combination of internal and external developers working in concert. With that level of collaboration on development projects, trust is absolutely vital. Surely, trust is vital in any relationship, but this is especially true when it comes to business partnerships.

Working with trusted agencies for external development purposes protects your firm from a slew of liability. Shady development firms could leave you with an application that’s simply riddled with bugs. Furthermore, freelancers or under-reviewed development agencies may even falsely advertise the level of their programming and application development skills, wasting valuable time and resources both.

Know The In’s and Out’s of The App-Stores

Research, research, research. It was already mentioned earlier that data and research are two of a developers best friends. This is certainly the case when it comes to understanding the app-stores and your applications placement within them. The app-stores are real-time marketplaces that almost live in a bubble outside the rest of the economy. Operating with a completely different set of metrics and KPI’s than would be seen in certain more traditional markets.

Therefore, dedicating time and committing to learning the in’s and out’s of the app-store in depth will help you in placing and marketing your application. Ultimately, helping you climb the ranks as one of the influential appreneurs of today. Beyond understanding some of the current trends of the users in the app-stores, there are other metrics to look for as well when conducting app-store research.

Importantly, developers want to pay attention to the algorithms that app-stores are using. Now, these algorithms are hardly ever going to be publicly available, but if your development team can find some patterns, this too will lead to a higher rate of success on building the popularity of your applications in the app-stores, and therefore the popularity of your brand and development firm.

Be An Original Appreneur Or Risk Bad Press

As a true inventor, innovator, or appreneur, it takes more than just regurgitating what already works and what’s already popular. Rather, it takes a new and fresh approach to things. A re-invention of current technology or a spark of imagination that leads to something entirely brand new. While it makes sense that a lot of mobile app developers and appreneurs would seek to recreate the success of others. Afterall, thi is often how companies are built in other industries as well; one business person sees a way to improve upon something another business is doing and alters the methodology or the business model, and voila.

As an appreneur, however, the market is too saturated for this, and rather than helping build your reputation as the next great appreneur, it could lead to a slight setback in your path toward successful apprenurship. Especially if it’s viewed as a simple copy-and-paste approach.

Pay a Close Watch to New Mobile App Development Trends

This goes hand-in-hand with the earlier section about conducting in depth research into the mobile app-stores. While earlier we discussed the benefit of watching the mobile-app stores and letting your team attempt to decipher the algorithm, here we delve into users. Understanding the users that make up the mobile app store communities will yield impactful insights that are sure to help you and your firm market applications more successfully.

Gaining insight into the latest mobile app development trends will help your team in many ways. One way is by ensuring you’re building apps with features and designs to which users respond positively. Another way this helps is by reducing the bounce rate of users in your app. That’s an important metric, because it speaks to the sustainability and loyalty of your user base.

New Device Features

Each year our smart-devices are getting smarter. As an application-developer then, it’s vital to make sure you’re aware of all the latest device features. Since new features on the smart-devices themselves often lead to interesting, unique, and innovative new ideas for applications. Therefore, make sure your programming and development teams are all up to speed when it comes to what’s available on the latest smart-applications.

Take this a step further and encourage your team to start working on pitches for new applications based on new device features as soon as they’re reported.

App Review Research – In Your Niche Market

It really can’t be stressed enough how important accurate and current research is to app developers. Going back once again to understanding how to leverage the app-store, development firms can learn a lot from app-reviews on other applications in their same niche. This activity offers double-the-insight as well, since most of the applications in your niche market will also be direct competitors.

In other words, by actively researching reviews on applications in your niche market, your team can gain valuable insight. Insights such as, mistakes that competitors are making, what features customers are asking for, and what users like about existing apps.

Master Marketing – Pre-Launch, Launch, and Post Launch

Marketing has long been the pillar of a strong company. Understanding how to position products or services among the competition is an art. For an appreneur, this means learning how to market your application from concept to launch, and beyond. No matter the industry, marketing is truly a skill, and market trends are in constant flux. Become a master of marketing, and it’ll only be a matter of time until you’re the next big appreneur.

For more information on how to become the next appreneur, keep browsing the library of NS804. NS804 is the mobile app developer of the everyday person.

How To Create A Better iOS Ecommerce App

Developing an iOS eCommerce app that keeps users engaged takes time and work. But to achieve desirable results, it’s best to work with an experienced iOS development agency. And if you follow these handy pointers, you’ll increase your chances of releasing an app that truly shines.

1. Why You Should Study The Competition

For many enthusiasts and tech industry insiders, the Apple Worldwide Developers Conference (WWDC) is a yearly highlight. Developers, in particular, follow this conference to keep updated about the latest developments concerning the iOS app platform. And the media wait with bated breath to hear announcements from keynote speakers, such as Tim Cook and Craig Federighi. These announcements clarify the direction of Apple and how that affects developers in the foreseeable future.

While developers can learn much about the Apple ecosystem by following WWDC, it’s not enough. They must continue researching and studying the market segment they are targeting. If an iOS development agency plans on entering the eCommerce space, then it should study its competitors. After all, this market segment is highly competitive, and developers must do their homework to find success. And with eCommerce app use growing by 36% between April and July 2020, competition will only get tighter.

2. How To Optimize For The iOS App Platform

Apple wants developers to release polished applications that showcase the iOS app platform to existing and potential users. That’s why it’s crucial to optimize your app by closely following Apple’s guidelines.

Your app needs to be lightweight and responsive for the best user experience. Therefore, you should implement the most efficient file and video formats and reduce the size of updates. Then, take things further by leveraging app thinning and utilizing on-demand resources by shipping these as separate asset packs.

However, your work doesn’t end there, as you’ll also need to do App Store Optimization (ASO). Ensure that your store page has the following: app name, subtitle, the app’s URL, all relevant keywords, ratings, reviews, listing CTR, and the category of your app. Furthermore, you should insert high-quality images and videos, an apt description, and design an eye-catching icon.

3. What Ecommerce App Features Are Most Important

Keep users engaged by providing them with the features they want and a seamless experience. So, ensure that your eCommerce app has the following features:

  • Hassle-free customization
  • Simple onboarding process
  • Intuitive and responsive design
  • A frictionless process from registration through to checkout
  • Analytics measuring all applicable user behavior
  • Push notifications for promotions and call to action (CTA)
  • Engaging and relevant content

4. Why You Should Hire An iOS Development Agency

It may seem tempting to hire a freelancer to develop your upcoming eCommerce app to save on development costs. However, that may not be the wisest choice, especially with what an iOS development agency brings to the table. An agency is more accountable, likely to stick to deadlines, work within the budget, provide maintenance and support, and stay on top of trends.

5. How To Keep Users Coming Back

You’ve invested heavily into your new eCommerce app and hope that users will keep coming back. But to ensure this happens, your user interface (UI) and user experience (UX) should be excellent. Moreover, prepare a minimum viable product (MVP) and conduct regular testing to determine whether or not your app’s engaging users. And update your app regularly with features that delight your users and help keep it in the spotlight.

In Conclusion

When targeting the iOS app platform, it’s best to go in prepared with a clear strategy. Start by studying the competition, then optimize your app and add the most important features. And don’t forget to implement great UI/UX design and regularly roll out updates. But to create an outstanding app, work with an experienced iOS development agency, such as NS804 today.

Is It Still Possible To Develop Innovative Enterprise Apps?

Creating innovative enterprise apps seems like a monumental task. And you’re not wrong if that’s what you’re thinking? However, all the best apps have something in common, which involves solving a pain point exceptionally well. So yes, it’s still possible to develop innovative apps for enterprises, provided you spot a gap in the market.

1. Innovative Enterprise Apps Help Deliver Business Value

With behemoths such as Microsoft, Salesforce, and SAP, delivering high-quality enterprise apps, it’s easy to become intimidated by these strong competitors. But as an appreneur or lean startup, you can make a dent in the market by developing innovative enterprise apps. After all, there’s bound to be a gap in the market that the big players aren’t servicing yet.

Some of the most indispensable apps that businesses use are those that facilitate communication internally and externally. And this has become even more important in the COVID-19 era, as more company staff work remotely. But even in a post-pandemic age, businesses will still seek out the most effective communication solutions. Thus, there will be many opportunities to innovate on the cloud but also with business mobile apps.

2. Four Things Your Enterprise App Should Have

With a plethora of excellent enterprise apps in the marketplace, user expectations have risen considerably. The days when business applications would only run on desktops and thin clients are long gone. Business mobile apps have grown in popularity as company staff make greater use of smartphones. And apps with complex, inconsistent, and unresponsive user interfaces (UI) are also being shunned in the enterprise space.

The most successful enterprise apps all have these four elements: good visual design, full integration with a company’s systems, compatibility across devices, and robust offline capabilities. Company staff and remote workers love using apps that encapsulate all these elements since they facilitate productivity.

3. Identify A Gap In The Market

Before commencing with development, you’ll need to discover what pain point your app is trying to solve. What problem are you regularly experiencing, which can be solved by a well-conceived application? And does this problem also affect people within an enterprise environment? If you can provide an answer to both questions, then you may have discovered a gap in the market.

However, don’t rush into development without conducting a market opportunity analysis beforehand. It will help you identify customer needs, competitors, and risks that you may face. Thus, you’ll be more informed and better positioned to deliver an innovative enterprise app to users.

3. Business Mobile Apps Are Driving Forth Innovation

While the desktop is the undisputed stalwart of enterprise environments, smartphones have also penetrated this space in recent years. Today, company staff use an average of four apps per day for their work. These business mobile apps keep staff engaged and enhance their well-being and productivity.

From executives through to sales staff, they now have mission-critical information available to them at all times. Mobile apps diminish the need to be in the office or a specific location to access a PC, saving staff valuable time.

4. Work With An Experienced Developer

Innovative enterprise apps, such as Flock, Trello, and SurveyMonkey have radically transformed the workflow of modern businesses. These apps came into existence because there was a real need for them. Moreover, the developers behind these apps identified the pain points users were experiencing and responded with powerful and intuitive solutions.

If you have an app in mind that’s potentially world-changing, then talk to us. As an experienced developer of enterprise and mobile apps, NS804 can help you create the app you’ve always wanted to make.

Bring it Back To Basics: Making a Splash as An Appreneur

Offering Value As an Appreneur

When it comes to app development, it is one of the most supersaturated markets that exist. This is because of its wide accessibility, and the massive audience pool from which to draw. As an appreneur or aspiring appreneur, it’s important to understand how it is that you or your application are providing value. Because app development is such a competitive market that utilizes technology, it goes to reason that it’s a field that sees an above-average amount of technological advances and evolutions.

However, new technology doesn’t always equate to high-quality applications to which users flock. Creating a truly valuable application that attracts a wide range of users takes a comprehensive approach to app development, which includes utilizing new technology, delivering value to users through optimized user experiences, and offering solutions or utility to the end-user.

The Picasso Effect

Picasso is famous for his abstract approach to art. The way that he depicts people and objects is completely surreal. However, Picasso didn’t start his journey creating brilliant works of abstract and surreal art. Rather, his first education in paints was as traditional and classical as it gets. Before he revamped the art world almost single-handedly, he first mastered the traditional fundamentals of the craft. In other words, he learned how to paint a perfect bowl of fruit, before flipping it on its side and making it something else entirely.

This evolution also occurs in application development. Oftentimes, new developers, programmers, and appreneurs want to jump headfirst off the high-dive and right into the deep end. In other words, appreneurs get so excited about the newest technology and newest features that they start sacrificing fundamentals in order to layer more and more features, without doing the due diligence to fully flush out those features.

This leads to a poorly designed application that feels unfocused and clunky. Worse yet, rushing through the integration process of a new sophisticated technology into your existing applications can lead to bug-ridden applications that are faulty, incomplete, or simply non-fucntional altogether.

This is why Picasso mastered classical painting before branching out and evolving into his legacy of abstract art. By fully understanding the concepts and fundamentals of the classical and traditional form; he was then able to evolve the field entirely.

Merging The Old with The New

In integrating these hot new technologies as they emerge, an appreneur needs to have a strong sense of vision. I’m not talking about your prescription glasses, rather, the term vision here indicates an ability to see vertical alignment and synchronization. It’s important, of course, to learn and be aware of the new technologies that hit the market place, but on the other hand, integrating them into your current and future projects is another endeavor completely.

The most successful applications find a hole in any of the existing niche-markets of the application development world. By providing a solution to an existing issue that end-users are experiencing, your application begins its journey with an advantage. Furthermore, by continuing to invest into the time that it takes to develop a comprehensive application, your end result is a more thoroughly thought through application that offers users a direct solution and immediate value.

Going beyond the value-proposition and the solutions that applications offer, the next level is both design and user experience based. It’sp important to note that the user experience is often regarded as the most important aspect of any application. Mainly due to the supersaturation of the application markets and the hyper competition that accompanies them.

A Look At The Newest Technology

When it comes to the new technology of applications, the choices range far and wide. One of the fastest growing technologies over the past decade is VR, or virtual reality. Some of the first iterations of VR came through gaming systems, like PS4, or Google Oculus. However, VR has a much deeper practicality than merely the video game market. Virtual reality technology has real life practicality in massive industries like healthcare, mental health, sporting, and even fashion.

By taking the time to learn the ins and outs of VR programming, your team will not only be able to build a quality VR system, but further, they’ll be able to construct a high-quality VR system that offers genuine practicality.

AR, or augmented reality, is next on the list. AR is a type of application that overlays additional imagery or visuals over physical locations. As you can imagine, this type of technology has a ton of potential. However, AR is still even a bit newer than VR, so many developers and programmers are still finding avenues through which to integrate and make use of AR in their application designs.

Finally, another technology that’s generating an incredible amount of buzz is facial recognition software. This software has quite swiftly become a popular feature. Think about the new Iphones and the ability to unlock your screen with a facial scan. On the flip side of this, however, is the dangers that facial recognition software poses to individual privacy. Many are weary that military and police institutions will leverage sophisticated facial recognition software inappropriately.

Value Versus Flash

When you boil it all down, successful applications have one thing in common: a strong and practical value proposition. This value proposition is then flushed out, developed, and used to inspire and create an MVP, or minimum viable product. The MVP leads to investments, funding, and partnership, which leads to a finished application, and finally your product launch.

Keeping that progression in mind, it’s rather clear that an application stuffed full of sophisticated technology is not guaranteed to be a success, nor even fully functional. It’s much more important in application development to focus on a fluid user experience, a strong value proposition, and aligned technology. By focusing on integrating only the modern technology that will benefit or elevate your specific value-propoisition, your application will stay much simpler and much more user-firendly.

Implementing User Feedback as An Appreneur

Once you’ve identified the value proposition and built the app, it’s time for an app launch. This is like cutting the big red ribbon on opening day, and it’s extremely exciting. Yet, the work is far from over. At this point in an applications life, your team needs to ensure that it remains relevant, updated, bug-free, and offers value to the user.

One of the most helpful strategies that appreneurs use is the user feedback in the app store. Paying attention to the app store reviews, and user feedback in general, brings your team better understanding of where they hit the nail on the head; and where their application could use some work.

A Brief Overview On What it Takes To Be an Appreneur

Noone said that being an apprenuer would be easy. And if they did, they lied. However, for the dedicated and committed appreneur, there are resources to help guide you. Do your due diligence, and conduct plenty of market research before jumping down the rabbit hole of your newest application, and consider the Picasso effect before attempting to tackle sophisticated application technologies like AR, VR, and Facial recognition.

For more information on successful appreneurship, or anything app development related, keep browsing NS804. NS804 is the application developer of the everyday appreneur.